Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Apple gets about half of its revenue directly from iPhone sales. But the product is indirectly responsible for far more than that, according to one analyst.

Here's just how much Apple's business is dependent on the iPhone

NIKE

Greater hopes that China will snap out of its extended slump is good news for any company with operations there.

Apple, Nike, and More Stocks That Could Benefit From China Rate Cut

Apple stock has been trading at a premium since Apple Intelligence was announced. Revenue has been sluggish lately, but margins continue to expand.

Is It Too Late to Buy Apple Stock?

Amazon

Alphabet

Microsoft

NVIDIA

The S&P 500 is made up of 500 companies from 11 sectors, so it's highly diversified. A handful of technology stocks soared in value in recent years, and they now have an outsized influence over the performance of the index.

These 5 Artificial Intelligence (AI) Stocks Make Up 27.1% of the Entire S&P 500 Index

Apple has long been an investor favorite because of its clear-cut catalysts and competitive advantages. A $700.6 billion investment has led to a sizable increase in Apple's earnings per share over the last 11 years.

Apple's Mammoth $700 Billion Investment Since 2013 Can't Fix Its Biggest Problem

Early sales data suggests “healthy demand” for Apple's iPhone 16 family overall, JPMorgan said. Apple stock dipped on Monday.

Apple iPhone 16 Early Demand Deemed Healthy

Lead times for the Apple iPhone 16 are shorter than the iPhone 15. An analyst says there may be more to the picture as investors and analysts question weaker demand concerns.

Apple iPhone 16 Lead Time Falls Short Of iPhone 15, But One Analyst Says Investors Shouldn't Panic

Coinbase

Jim Simons was a mathematician-turned-investor who built Renaissance Technologies into the world's second-largest hedge fund.

Invest Like Renaissance Technologies Jim Simons With These Two Stocks

Analysts predict record-breaking sales as Apple integrates AI features Apple Inc (NASDAQ:AAPL, ETR:APC) is reportedly off to a strong start with its iPhone 16 units, which officially went on sale this past weekend. According to a research note from investment bank Wedbush, initial demand checks indicate that this key upgrade cycle is showing robust global interest, setting the stage for significant growth in unit sales starting in the December quarter.

Apple's iPhone 16 launch could spark AI-Driven 'super cycle', says investment bank

Apple Inc. has been warned by the European Union to open up its highly guarded iPhone and iPad operating systems to rival technologies, or eventually risk significant fines under its flagship digital antitrust rules.

Apple gets EU warning to open up iPhone operating system

Tesla

Four of the Magnificent Seven offer the growth needed to justify buying the stocks today. These companies are poised to grow earnings by as much as 40% annually.

These "Magnificent Seven" Stocks Are Brilliant Artificial Intelligence (AI) Buys

By September 16, weaker-than-expected pre-order figures for the new iPhone 16 triggered a significant Apple (NASDAQ: AAPL) stock sell-off and pushed the shares down more than 2% already in the day's pre-market.

Is Apple stock about to rocket to $300?

Analysts flashed a red flag regarding lukewarm preorders for Apple, Inc.‘s AAPL newest iPhone iteration, but one analyst doubled down on his bullish take on iPhone 16 as it went on sale this weekend.

As Apple's iPhone 16 Goes On Sale, Analyst Says Demand Off To Strong Start Keeping Cupertino On Track To Hit $4T Market Cap

Apple's first AI-equipped iPhone is hitting shelves. However, it's unclear how many consumers will go for upgrades.

Will New AI Integration Help Apple Stock Pop?

Sales of the new Apple (NASDAQ: AAPL) iPhone 16 may be slow.

Analyst Not Worried About iPhone 16 Sales.

Reports that initial sales of Apple's latest iPhone are lower than last year led to a stock price pullback. A big installed base of users and the secular growth of the generative AI smartphone market should help Apple stock recover.

Where Will Apple Stock Be in 3 Years?

I reiterate my buy rating for Apple Inc. despite recent price declines due to lower-than-expected iPhone 16 orders, citing long-term prospects and strong brand identity. The stock fell 3% due to lower iPhone 16 demand, but I believe the delayed features and economic factors are temporary challenges. Apple's upcoming software update will address missing features, boosting iPhone 16 sales, while improving economic conditions will enhance consumer spending.

Apple: Weak iPhone 16 Debut About To Recover, Buy

New iPhones are often panned. Six months later, Apple's stock is routinely higher.

Apple Is the World's Most Valuable Stock. It's Still Underestimated.

The stock market, including the Dow Jones, rose for the week. PCE inflation data and some earnings reports are due in the coming week.

Stock Market Ends Week With Bullish Gains; Inflation Data, These Earnings Loom

Apple Inc AAPL investors are bracing for a significant shake-up as the quarterly rebalancing of market index funds coincides with a rare triple witching event, a financial phenomenon that only intensifies market volatility.

Apple Vs. Microsoft: Can A $35B Rebalance Amplify Bullish Momentum?

The iPhone 16 officially goes on sale Friday. But for its earliest adopters, it arrives with a fundamental compromise baked into the deal.

The iPhone 16 launches today, without its most hyped feature: Apple Intelligence

Apple's (AAPL) latest smartphone, the iPhone 16, will be available in stores starting today, following disappointing Wall Street feedback from pre-order data.

Apple's iPhone 16 Goes on Sale Today Without Latest AI Features

NEW YORK, Sept. 20, 2024 (GLOBE NEWSWIRE) -- CertiK, the industry-leading Web3 security firm, is proud to announce that Haoqi Shan, a distinguished member of CertiK's engineering team, has been recognized for his critical role in identifying a vulnerability in Apple's Vision Pro mixed reality headset.

CertiK Engineer Recognized for Identifying Vulnerability in Apple Vision Pro's Eye-Tracking Technology

Apple Inc AAPL is one of the stocks that could be volatile Friday with S&P 500 and several market indexes rebalancing along with the quarterly triple witching event that sees the expiration of stock options, index futures and index options.

How Apple Stock Could Gain From Friday's S&P 500 Rebalancing: What Investors Should Know

On Friday, Apple greeted customers at its stores around the world for the debuts of the iPhone 16, Apple Watch Series 10 and AirPods 4. The new products were announced at an event earlier this month and have been available for pre-order since Sept.

News for Apple Stock (AAPL)