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AAPL
Volume: 61.37K

Apple (AAPL) Stock Forecast & Price Target

Apple (AAPL) Analyst Ratings

Based on 28 analyst ratings
Buy
Strong Buy 43%
Buy 29%
Hold 18%
Sell 11%
Strong Sell 0%

Bulls say

Apple is a well-respected brand that has a strong portfolio of products and services. Despite a slight decline in market share for their flagship product, the iPhone, the company has continued to diversify its offerings and expand its software ecosystem. The recent launch of the iPhone Duo and price increase for the 18 Pro/Max are expected to generate strong early adoption and offset the impact of memory cost inflation. However, these price increases may also lead to lower gross margins for the company. Additionally, Apple's heavy reliance on a single product, the iPhone, and its partnership with Gemini for core AI functionality also present potential risks for the company's growth and profitability.

Bears say

Apple is facing a maturing market for its flagship product, the iPhone, with increased competition from companies such as Samsung and Huawei offering more innovative features and higher megapixel cameras. Additionally, Apple's organizational velocity is slow compared to that of its AI-first new entrant competitors, and the company's capital allocation strategy may not be sufficient to stay relevant in a highly competitive market. Unless Apple is able to speed up innovation and differentiate its products, the negative outlook for its stock may continue.

Apple (AAPL) has been analyzed by 28 analysts, with a consensus rating of Buy. 43% of analysts recommend a Strong Buy, 29% recommend Buy, 18% suggest Holding, 11% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Apple and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Apple (AAPL) Forecast

Analysts have given Apple (AAPL) a Buy based on their latest research and market trends.

According to 28 analysts, Apple (AAPL) has a Buy consensus rating as of Sep 16, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $333.70, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $333.70, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Apple (AAPL)

Volume: 61.37K

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