Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Microsoft

NIKE

Tesla

The benchmark S&P 500 and Nasdaq hovered near two-week lows on Wednesday as investors factored in escalating geopolitical tensions in the Middle East, while a survey eased concerns about a sharp slowdown in the US labor market. The Dow Jones Industrial Average also slipped for the second day running.

Dow Jones, S&P 500 fall second day in a row; Apple, Microsoft, Tesla, Nike slide

Some app makers worry that a subtle change to the iPhone's contact-sharing permissions could make it hard for them to get the fast growth they need to compete.

Did Apple Just Kill Social Apps?

Apple (AAPL) reportedly is working on new versions of a number of its products, including the low-cost iPhone SE, with plans to release them over the next year.

Apple Preparing New Low-End Phone for Early Next Year, Report Says

Amazon

Alphabet

NVIDIA

Retail investors can make a bet or take on an opposing view with increased odds of success whenever a market gets too crowded on the long or short side. Like the 2008 financial crisis, when everyone bet in favor of housing only to find out they all had to run for the exit all at once, only a few investors could spot this unfair advantage opportunity.

Why the Magnificent 7 Could Become a Pain Trade for Investors

Cupertino-based tech giant Apple has been on a superb six-month surge, rebounding sharply from its April lows with impressive momentum. Since April, it has been a sea of green for Apple investors, pocketing more than 30% in gains over the past six months.

iPhone 16 Surge vs. Valuation Woes: Can Apple Maintain Its Bullish Run?

A new low-end iPhone model would move away from the home button design and support Apple Intelligence.

Apple Plans Latest Entry-Level iPhone, Report Says. What It Means for the Stock.

The initial version of Apple Intelligence focuses on helping you with words and photos. Prepare to be impressed and unnerved.

Apple's A.I. Is Landing Soon on iPhones.

The CNN Money Fear and Greed index showed a decline in the overall market sentiment, while the index remained in the “Greed” zone on Tuesday.

Nasdaq Ends 1.5% Lower As Tesla, Nvidia, And Apple Fall: Investor Optimism Declines, Fear Index Remains In 'Greed' Zone

In a bumper pre-election budget speech, Irish Finance Minister Jack Chambers said the judgement from Europe's top court had provided the country with one-off revenue "that has the capacity to be transformational." "It is this government's view that we should utilize these revenues to address the known challenges that we face in housing, energy, water and transport infrastructure," Chambers said.

Ireland reveals how it plans to spend ‘transformational' $14 billion Apple tax windfall

Boeing

CVS Health

Ford Motor Company

A massive port strike and dismal economic data also weighed on the main indexes Tuesday.

Stock Market Today: Stocks Drop, Oil Spikes After Iran Attacks Israel

Apple is nearing production of an updated iPhone SE that will serve as an new entry-level model for early next year and is also aiming to manufacture new iPad Air models, Bloomberg News reported on Tuesday, citing people familiar with the matter.

Apple readies new iPhone SE, upgraded iPad Air for early next year, Bloomberg News reports

Barclays analyst Tim Long maintained an Underweight rating on Apple Inc AAPL with a price target of $186.

Apple's iPhone 16 Cycle Faces Headwinds: Analyst Warns Of Weaker Demand, Macro Pressures, Potential Early Production Cuts

As the market continues to monitor how Apple's (NASDAQ: AAPL) iPhone 16 series will impact the company's stock, an analyst at Citi (NYSE: C) has issued his outlook for the equity after adjusting the smartphone's sales forecasts.

Analyst sets Apple (AAPL) stock price after cutting iPhone unit forecast

What a difference a day makes for Apple (AAPL).

Apple Stock Loses Ground as Barclays Warns of 'Softer' iPhone 16 Demand

Although Apple's AI push, growing Services business and strong liquidity position make shares attractive. Stretched valuation and China headwinds are concerns.

AAPL Shares Trade Near All-Time High: Is it Too Late to Buy the Stock?

BETHLEHEM, Pa.--(BUSINESS WIRE)--Today, Moravian University announced that it has been named an Apple Distinguished School for the 2024-2027 term, marking the third time since 2018 that the institution has earned this prestigious distinction. This recognition highlights Moravian's ongoing commitment to academic innovation, student engagement, and the seamless integration of technology in education. Apple Distinguished Schools are recognized globally for their leadership in leveraging technology.

Moravian University Named Apple Distinguished School for 2024-2027

Apple stock fell after Barclays speculated that the tech giant may have cut iPhone 16 production by 3 million.

Apple May Have Cut iPhone 16 Builds By 3 Million. Stock Falls.

As is their tradition at this time of year, Apple announced a new line of iPhones last week. The promised centerpiece that would make us want to buy these new devices was AI—or Apple Intelligence, as they branded it.

AI probably isn't the big smartphone selling point that Apple and other tech giants think it is

A U.S. labor board issued a complaint accusing Apple of violating employees' rights to organize and advocate for better working conditions by maintaining a series of unlawful workplace rules.

Apple accused by US labor board of imposing illegal workplace rules

A Barclays analyst says the December quarter “looks to be increasingly at risk” as iPhone demand could disappoint.

Apple's stock paces Dow laggards as a rare bear voices concern on iPhone sales

Zacks.com users have recently been watching Apple (AAPL) quite a bit. Thus, it is worth knowing the facts that could determine the stock's prospects.

Apple Inc. (AAPL) is Attracting Investor Attention: Here is What You Should Know

CUPERTINO, Calif.--(BUSINESS WIRE)--In celebration of World Teachers' Day, Apple® today launched all-new free classroom resources to help educators and students embrace creativity in any lesson, and is celebrating educators through special collections and offerings across Apple services. Additionally, the company announced a major expansion of its groundbreaking education grant program into 100 new schools and communities, reaching students and teachers across six continents with free grant-fun.

Apple launches new professional learning resources for teachers and expands global education grant program

Extensive damage from a fire at Tata Group's Apple iPhone component plant in southern India could hamper production ahead of a festive season sales surge, an industry watcher and a source said, forcing the U.S. firm's suppliers to arrange critical parts from China or elsewhere.

Apple may need to turn to China after Indian Tata plant fire, sources say

Key Points: iPhone XVI Sales: Delayed software and minimal changes may lead to weak sales.

Apple (Nasdaq: AAPL) CEO Tim Cook Makes the Big Mistake

Apple stock (NASDAQ: AAPL) has remained largely flat over the past month, underperforming the Nasdaq-100, which gained about 4% in the same period. The company recently launched its iPhone 16 series, and early signs suggest weaker-than-expected demand.

News for Apple Stock (AAPL)