Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

In many ways, Apple (NASDAQ: AAPL), one of the best-performing stocks of the last ten years, finds itself in a pivotal position in the final week of July 2024.

Analysts revise Apple stock price target ahead of earnings

NEW YORK--(BUSINESS WIRE)-- #Apple--Synchron Announces First Use of Apple Vision Pro with a Brain Computer Interface.

Synchron Announces First Use of Apple Vision Pro with a Brain Computer Interface

Amazon

Alphabet

While air taxi companies have always been attractive for investing in next-generation transportation, a confluence of factors now favors acquisitions by major tech firms. The first is that air taxi company stocks are trading much below their highs compared to tech stocks.

3 Tech Stock Giants that Should Buy an Air Taxi Company

SAN JUAN, Puerto Rico--(BUSINESS WIRE)--Jessica Gonzalez, Founder & CEO of Happen Ventures Featured on "This is Woman's Work" podcast hosted by Nicole Kalil.

Happen Ventures Says Tune in for Jessica Gonzalez's July 31st Podcast on This Is Woman's Work Hosted by Nicole Kalil on Apple Podcasts

ASML Hld

Salesforce

Microsoft

NextEra Energy

Tesla

Taiwan Semiconductor Manufacturing

Investing in the technology sector continues to be an excellent choice overall. This chart shows the sector-by-sector returns from the S&P 500 between 2009 and 2023.

7 Top Tech Stocks to Buy and Hold for the Long Haul

Over the past few months, “AI mania” propelled Apple (NASDAQ: AAPL ) shares to new all-time highs. More recently, however, excitement about possible generative artificial intelligence growth catalysts for Apple stock have faded.

Apple Earnings Preview: Why It's Time to Take Profit on AAPL Stock

NVIDIA

Most people by now have heard of the so called Magnificent Seven. Within the Magnificent Seven, it is only a handful of stocks driving the big gains.

The Magnificent Seven: So, How Does This Unwind?

ANSYS

Boeing

ProShares Ultra Nasdaq Biotechnology

F5 Networks

Hershey

IDEX

Intel

McDonald's

Smurfit WestRock PLC

All eyes will remain on big tech this week with Microsoft, Amazon, Meta, and Apple set to report for Q2. Outlier earnings this week include - McDonald's & Boeing. During this second peak week of the Q2 season, nearly 2,500 companies are set to report.

Will The Next Batch Of Tech Earnings Encourage Investors To Rotate Back In?

Apple has published a technical paper detailing the models that it developed to power Apple Intelligence, the range of generative AI features headed to iOS, macOS and iPadOS over the next few months.

Apple says it took a ‘responsible' approach to training its Apple Intelligence models

Apple has reportedly given users access to its first set of artificial intelligence (AI) features. It's part of the developer betas for the tech giant's iPhone, iPad and Mac operating systems, The Verge reported Monday (July 29).

Apple Debuts AI Features With New Developer Betas

Apple relied on chips designed by Alphabet's Google rather than industry leader Nvidia to build its new artificial-intelligence software infrastructure that will power its forthcoming suite of AI tools and features, according to an Apple research paper it published on Monday.

Apple says it uses no Nvidia GPUs to train its AI models

Apple (NASDAQ: AAPL ) stock has been trading in a relatively tight band recently, and today is no different. However, although shares of AAPL stock are little changed overall, it has been up and down throughout the day.

Apple Releases iPhone AI Preview: 7 Things to Know

Apple said in a technical paper on Monday that the two AI models underpinning Apple Intelligence, its AI system, were pre-trained on Google-designed chips in the cloud. Google's Tensor Processing Units were initially created for internal workloads, but are now finding some broader adoption.

Apple says its AI models were trained on Google's custom chips

Apple (AAPL) released a beta version of its new iOS 18.1 to developers on Monday, offering a first look at Apple Intelligence and some of the iPhone maker's new artificial intelligence (AI) features.

Apple Offers a First Look at Its New AI Features to Developers—What You Need To Know

Get ready for some action this week in the stock market as four of the Magnificent 7 tech giants—Microsoft ( MSFT ), Meta Platforms ( META ), Amazon ( AMZN ), and Apple ( AAPL )—gear up to report their quarterly earnings.

Magnificent 7 Earnings Preview: Can Investors Buy Tech Now?

A bunch of tech giants have spent heavily on artificial intelligence, and investors worry they are overinvesting in AI.

A Reported Delay in Apple's AI Rollout Shows the Payoff Will Take Time

Apple Inc (NASDAQ:AAPL, ETR:APC) is seen topping Wall Street analyst estimates for the fiscal third quarter but investor focus will be on the iPhone maker's outlook, according to Bank of America analysts.   Ahead of Apple's earnings, due after the closing bell on Thursday, August 1, the analysts wrote in a note to clients that they believe investors will mostly ignore the company's Q3 results and focus more on commentary related to upcoming AI-enabled iPhones.

Apple set to surpass Q3 estimates as investors eye AI-enabled iPhone

CEO Warren Buffett, who oversees Berkshire Hathaway's $400 billion portfolio, may have cut the Apple stake in the second quarter after sales in the first.

Berkshire Hathaway May Have Sold More Apple Stock

Apple Intelligence has been delayed a month, Bloomberg reported. Although Apple's AI is highly anticipated, analysts said it won't kill the company's momentum.

Apple's reportedly delaying its AI rollout — and that's a good thing

The iPhone 16 is coming this fall. Here are semiconductor names that could benefit from the launch.

Apple's New AI iPhone Could Boost These Chip Stocks

Apple (NASDAQ: AAPL ) stock is in the news Monday after the tech giant's shares got an increased price target from analysts at TD Cowen. This has the analysts increasing the firm's price target for AAPL stock from $220 per share to $250 per share.

TD Cowen Just Raised Its Price Target on Apple (AAPL) Stock

Apple on Monday released the first version of Apple Intelligence, The new software called Apple Intelligence was released in the developer beta of iOS 18.1. For now, it's only available to registered Apple developers who pay $99 per year.

Apple releases first preview of its long-awaited iPhone AI

Apple Inc AAPL has decided to push back the launch of its highly anticipated AI features, called Apple Intelligence, from September to October. These features were originally set to debut with iOS 18, but the delay shows the company's focus on ensuring stability and performance for its new generative AI capabilities before they are made public.

Unexpected Shift In Apple's Strategy As 'Apple Intelligence' Launch Delays Promise To Revolutionize Tech As The Stock Climbs 13% Year-to-Date

Apple's (AAPL) third-quarter fiscal 2024 results are likely to reflect strong services growth despite unfavorable forex and sluggish demand for iPhone in China.

Should Apple (AAPL) Stock be in Your Portfolio Pre-Q3 Earnings?

Apple (AAPL), which is set to report third-quarter earnings Thursday, reportedly may not release new artificial intelligence (AI) features on its devices until a few weeks after its iPhone and iPad software overhauls planned for September.

News for Apple Stock (AAPL)