Forrester Research

Forrester Research, Inc. engages in the provision of advisory services. It operates through the following business segments: Research, Consulting, and Events. The Research segment includes the revenues of the research, connect, and analytics products. The Consulting segment consists of project consulting organization. The Events segment refers to developing and hosting in-person and virtual events. The firm serves the business-to-business marketing, sales, information technology, business-to-consumer marketing, and customer experience sectors. The company was founded by George F. Colony on July 7, 1983 and is headquartered in Cambridge, MA.

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Forrester Research reports resilient 2022 performance and outlines growth strategies

Forrester Research showed resilience in 2022 with revenue and EPS growth despite challenges. Progress with Forrester Decisions and events business bodes well for future growth.
Anticipated slow start in 2023 requires a focus on driving CV growth and optimizing key business areas. Sales culture and customer-centric strategy remain pivotal for success.
Management's financial outlook for 2023 includes revenue of $518-538 million, operating margins of 12-13%, and EPS of $2.25-2.45. Capital allocation priorities focus on business reinvestment and potential acquisitions.
Analyst questions during the call highlighted economic impacts, client transitions, and attracting new clients. Forrester's strategic focus on new business sectors and high-performing sales culture is key for sustained growth.

Forrester Research faces revenue decline in Q1 2023 amidst restructuring

Forrester Research navigated a challenging Q1 2023 marked by revenue decline and restructuring efforts. Despite macroeconomic headwinds, the company remains optimistic about the future, emphasizing the potential of Forrester Decisions and the dedication of its sales force. Management's disciplined approach to cost savings and capital allocation positions Forrester for future growth.

Forrester Research adapts to tech recession, eyes AI and regional growth

Forrester Research navigated challenges in Q2 2023, focusing on innovation, client-centric solutions, and cost management to drive long-term value.
Despite revenue and profitability declines, Forrester showcased strengths in generative AI, sales force improvements, and product enhancements.
Opportunities lie in leveraging generative AI, expanding events business in key regions, and enhancing client relationships through sales force initiatives.
Strategic adjustments in revenue guidance and operating margins reflect Forrester's proactive approach to addressing market challenges and opportunities.

Forrester Research reports mixed Q3 results, focuses on innovation and growth

Forrester Research faces challenges in revenue and profitability but shows strengths in Forrester Decisions adoption and AI innovation.
Opportunities lie in expanding event revenues, improving sales processes, and leveraging long-term growth trends.
Strategic adjustments and a focus on innovation will be key for Forrester to navigate the evolving market landscape and drive future success.

Forrester Research exceeds revenue estimates, focuses on strategic growth initiatives

Forrester Research navigated revenue challenges by focusing on Forrester Decisions platform, cost reductions, and strategic initiatives. Despite declines, the company exceeded revenue estimates and aims for sustainable growth in 2025 amidst economic and technology challenges.

Forrester Research tackles revenue decline, eyes growth in AI solutions

Forrester Research faces financial challenges with revenue and income declines in Q1 but shows strength in client retention and product demand.
Opportunities lie in leveraging Generative AI and high-performance IT research demand, focusing on net contract value growth, and meeting revenue guidance.
Successfully navigating challenges and capitalizing on opportunities will be crucial for Forrester Research's financial performance and growth in 2024.

Forrester Research reports mixed Q2 results, focuses on growth strategies

Forrester Research's Q2 2024 performance showed growth in contract value bookings but faced challenges in events revenue and profitability.
New product enhancements and leadership additions signal a commitment to innovation and organizational development.
While facing financial challenges, Forrester remains focused on long-term growth strategies and opportunities for 2025.
Revised revenue guidance and a negative cash flow highlight the need for strategic adjustments to meet financial targets.

Forrester Research reports mixed Q3 results, focuses on Forrester Decisions

Forrester Research's Q3 performance was mixed, with a strong emphasis on Forrester Decisions migration and new AI services. Challenges in revenue and contract value were addressed, along with opportunities in tech budget increases and sales team training. Executives highlighted the importance of client feedback and go-to-market strategy for future growth.

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CAMBRIDGE, Mass.--(BUSINESS WIRE)--According to Forrester's (Nasdaq: FORR) 2024 predictions, released today, 60% of generative AI skeptics will use and value the emerging technology in 2024, whether they realize it or not. Consumers who are genAI skeptics will embrace the technology for tasks that enhance creativity and productivity, including seeking support from conversational assistants and translating and summarizing content. Additionally, business, technology, and marketing leaders' invest.

Forrester's Predictions 2024: Sixty Percent Of Generative AI Skeptics Will Embrace The Technology — Knowingly Or Not

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced Izola, a new generative AI tool that allows users to query Forrester's wealth of research and get a clear, synthesized answer via a simple chat interface. Currently available to a select group of Forrester clients, Izola will be made available to all Forrester Decisions and Forrester Market Insights clients in upcoming weeks. According to Forrester, 72% of global AI decision-makers believe that productivity is one of th.

Forrester Transforms Access To Research-Based Insights With New Generative AI Tool, Izola

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester Research, Inc. (Nasdaq: FORR) will broadcast its third-quarter earnings conference call at 4:30 p.m. ET on October 26, 2023. The call will be available at Forrester.com. Investors who wish to hear the call should log on at least 15 minutes prior to the broadcast. Participants may pre-register for the call here. Instructions are provided to ensure that the necessary audio applications are downloaded and installed. Users can obtain these programs at no.

Forrester Research To Broadcast Its 2023 Third-Quarter Conference Call

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced the full conference agenda for Security & Risk 2023, being held in Washington, D.C., and digitally, November 14–15, 2023. With emerging technologies like generative AI and the regulatory environment in a constant state of flux, organizations need to mitigate risk proactively. According to Forrester, organizations that build and maintain trust with their key stakeholders enhance loyalty, deliver increased value, and.

Forrester Announces Full Conference Agenda For Security & Risk 2023

CAMBRIDGE, Mass.--(BUSINESS WIRE)--According to Forrester's (Nasdaq: FORR) The State Of Business Buying, 2023 report, buyers across the globe are overwhelmingly price-sensitive as they navigate macroeconomic headwinds: At least a third of B2B business buyers in North America and Europe, and more than a quarter in Asia Pacific, are primarily influenced by price when making purchasing decisions. Additionally, the buying process has become more complex than ever, with purchase delays becoming the.

Forrester's 2023 Global B2B Buyers' Journey Survey Reveals That Budget Crunches, Information Overload, And Generational Differences Are Protracting Buying Cycles

LONDON--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) will recognise Keysight Technologies, as this year's Return On Integration Honours winner at its B2B Summit EMEA, held October 9-11, 2023, in London, UK, and digitally. Keysight Technologies is being recognised for aligning its marketing, sales, and product functions to maximise customer value. Additionally, Forrester will celebrate Programmes Of The Year winners for outstanding achievements within specific functions of marketing, sales, and pro.

Forrester To Recognise Return On Integration Honours And Programmes Of The Year Winners At Its B2B Summit EMEA 2023

LONDON--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced the full conference agenda for Technology & Innovation EMEA, held in London and digitally 12–13 October 2023. As technology finds its way into every function of business, the role of the technology organisation and leader has changed. To stay competitive in today's business environment, tech leaders need to anticipate the future needs of customers and align critical business capabilities — all underpinned by technology — to h.

Forrester Announces Full Conference Agenda For Technology & Innovation EMEA 2023

LONDON--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced the full conference agenda for its B2B Summit EMEA event, held in London and digitally from 9–11 October 2023. Given the current economic volatility, B2B leaders must move away from short-term goals to creating strategies that drive consistent, long-term customer and buyer value. The event will also share best practices for leveraging generative AI to transform sales and marketing. At the event, B2B marketing, sales, and product.

Forrester Announces Full Conference Agenda For B2B Summit EMEA 2023

AUSTIN, Texas & CAMBRIDGE, Mass.--(BUSINESS WIRE)--According to Forrester's (Nasdaq: FORR) 2024 Tech Leadership Predictions, which will be unveiled at Technology & Innovation North America next week, 87% of US enterprise technology leaders anticipate increasing their organizations' technology investment over the next 12 months — with nearly 50% increasing their investments in AI capabilities. While generative AI is expected to deliver greater productivity and efficiency, 50% of technology l.

Forrester To Unveil Its 2024 Tech Leadership Predictions At Technology & Innovation North America

LONDON--(BUSINESS WIRE)--According to Forrester's (Nasdaq: FORR) 2024 Planning Guides, more realistic budget expectations will serve leaders well as they enter 2024, but now is not the time to hunker down, as stakeholder expectations for growth remain steadfast. Additionally, to accelerate growth and keep pace with the evolving expectations of empowered digital customers, leaders should invest in AI and in their own digital capabilities instead of relying on service providers. In the next year,.

Forrester's 2024 Planning Guides: Economic Uncertainty Tempers 2024 Budget Expectations

LONDON--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced that İşbank and Schneider Electric are the winners of its Technology Strategy Impact and Enterprise Architecture Awards for Europe, the Middle East, and Africa (EMEA), respectively. These awards, which will be presented at Technology & Innovation EMEA, recognise both organisations for executing technology strategies that accelerate business growth and drive customer outcomes. İşbank, the largest private bank in Turkey, is thi.

Forrester Honours Recipients Of Its 2023 Technology Awards For Europe, The Middle East, And Africa

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced that Falabella and U.S. Bank are the winners of its Technology Strategy Impact and Enterprise Architecture Awards for the Americas, respectively. These awards, which will be presented at Technology & Innovation North America, recognize both organizations for executing technology strategies that enable their business to be more adaptive, creative, and resilient — accelerating business growth and driving customer outc.

Forrester Honors Recipients Of Its 2023 Technology Awards For The Americas

Forrester Research reported a decline in quarterly revenue and announced restructuring efforts that may impact 2023 net sales. Market expectations for 2024 are positive, with analysts predicting net sales growth and improved financial figures. Despite potential challenges from new technologies and restructuring, the company remains undervalued and has potential for future growth.

Forrester Is In Undervalued Territory, And Management Did React

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced the full conference agenda for Data Strategy & Insights 2023, being held in Austin, Texas, and digitally, September 13–14, 2023. As generative AI rapidly permeates every business domain, organizations are quickly working to unlock the technology's creative and development potential — nearly half of US generative AI users say that generative AI tools will make them more productive at their job. While generative AI wi.

Forrester Announces Full Conference Agenda For Data Strategy & Insights 2023

CAMBRIDGE, Mass.--(BUSINESS WIRE)--According to Forrester's (Nasdaq: FORR) 2024 Planning Guides, more realistic budget expectations will serve leaders well as they enter 2024, but now is not the time to hunker down, as stakeholder expectations for growth remain steadfast. Additionally, to accelerate growth and keep pace with the evolving expectations of empowered digital customers, leaders should consider investing in and experimenting with AI. A versatile AI approach can deliver a broad range.

Forrester's 2024 Planning Guides: Economic Uncertainty Tempers 2024 Budget Expectations — Except In Technology

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) today announced the full conference agenda for Technology & Innovation North America 2023, being held in Austin, Texas, and digitally, September 10–12, 2023. According to Forrester, companies grow faster when their technology strategy fully aligns with the business priorities that drive customer value and capture market share. However, many technology leaders are still innovating and planning in silos — missing these opportunities.

Forrester Announces Full Conference Agenda For Technology & Innovation North America 2023

Forrester Research, Inc. (NASDAQ:FORR ) Q2 2023 Earnings Conference Call July 27, 2023 4:30 PM ET Company Participants Ed Bryce Morris - Vice President, Corporate Development and Investor Relations George Colony - Chief Executive Officer and Chairman Chris Finn - Chief Financial Officer Carrie Johnson - Chief Product Officer Nate Swan - Chief Sales Officer Conference Call Participants Anja Soderstrom - Sidoti Vince Colicchio - Barrington Research Operator Good afternoon and thank you for standing by. Welcome to Forrester's Second Quarter 2023 Conference Call.

Forrester Research, Inc. (FORR) Q2 2023 Earnings Call Transcript

Forrester Research (FORR) came out with quarterly earnings of $0.94 per share, beating the Zacks Consensus Estimate of $0.73 per share. This compares to earnings of $1 per share a year ago.

Forrester Research (FORR) Tops Q2 Earnings and Revenue Estimates

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester Research, Inc. (Nasdaq: FORR) today announced financial results for the second quarter ended June 30, 2023, with flat contract value (CV), at $344.0 million, compared with the prior year. “While the tech recession and uncertain macroeconomic environment continued to have the most significant impact on our non-CV business, we crossed a meaningful milestone this quarter with 51% of CV now on our Forrester Decisions research platform,” said George F. Co.

Forrester Research Reports 2023 Second-Quarter Financial Results

Forrester Research (FORR) possesses the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Forrester Research (FORR) Expected to Beat Earnings Estimates: Can the Stock Move Higher?

LONDON--(BUSINESS WIRE)--According to Forrester's (Nasdaq: FORR) The Top 10 Emerging Technologies In 2023 report, generative AI will begin to deliver significant return on investment for most enterprises in the next two to four years. To fully benefit from generative AI's applications, firms will need to navigate its risks, including trustworthiness, evolving regulations, and potential intellectual property complications. Despite these risks, generative AI remains a top emerging technology to i.

Forrester: Generative AI Dominates Top 10 Emerging Technologies In 2023 And Beyond

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester Research, Inc. (Nasdaq: FORR) will broadcast its second-quarter earnings conference call at 4:30 p.m. Eastern time on Thursday, July 27, 2023. The call will be available at Forrester.com. Investors who want to hear the call should log on at least 15 minutes prior to the broadcast. Participants may preregister for the call here. Instructions are provided to ensure that the necessary audio applications are downloaded and installed. Users can obtain the.

Forrester Research To Broadcast Its 2023 Second-Quarter Conference Call

LONDON--(BUSINESS WIRE)--According to Forrester's (Nasdaq: FORR) Financial Services Customer Trust Index, not a single UK, French, or Italian bank demonstrates strong levels of trust with its customers. Furthermore, many customers believe that European banks lack empathy and dependability, the most crucial attributes necessary to securing their trust, especially in a volatile economic environment. Forrester surveyed nearly 7,400 online adults across France, Italy, and the UK about their primary.

Forrester: European Customers Do Not Trust Their Banks

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester (Nasdaq: FORR) opened calls today for nominations for its Security & Risk Enterprise Leadership Award, which recognizes an organization's excellence in designing and executing a security, privacy, and risk strategy that drives trusted relationships with key stakeholders. The winning organization will be celebrated for how it has transformed security, privacy, and risk from obstructionist cost and compliance centers to business functions that driv.

Forrester Opens Nominations For Its 2023 Security & Risk Enterprise Leadership Award

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Forrester's (Nasdaq: FORR) Canada Customer Experience Index Rankings (CX Index™) reveal that the average CX quality among Canadian brands fell for an unprecedented second year in a row as brands struggled to deliver on customer needs. Average CX scores fell in six of the nine industries surveyed, including luxury and mass market automakers, multichannel banks, credit card issuers, investment firms, and utilities. Additionally, 21% of brands saw significant dro.

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