Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Amazon

Alphabet

Microsoft

NVIDIA

Tesla

Seven magnificent stocks drove most of the S&P 500's gains this year. But only one of them is still undervalued, says Morningstar.

One 'Magnificent 7' Stock Is Still Undervalued, Morningstar Says

Markel

If a new bull market has legs, Apple stock will almost certainly perform well. Amazon has become a great turnaround story.

3 Best Warren Buffett Stocks to Buy and Hold in a New Bull Market

Snowflake

Berkshire Hathaway CEO Warren Buffett has been running circles around the broader market for nearly six decades. Artificial intelligence (AI) is expected to add $15.7 trillion to the global economy by 2030.

47% of Warren Buffett's $375 Billion Portfolio Is Invested in 3 Artificial Intelligence (AI) Stocks

India quickly backtracked on new rules requiring technology companies to secure licenses to import goods into the country over the weekend. Despite prompting Apple Inc (NASDAQ:AAPL) and Samsung Electronics (KRX:005930) to seize shipments of computers and tablets with a surprise announcement of new rules on Thursday, Friday saw the country delay the plans.

India U-turns on Apple, Samsung-targeted import ban after one day

Salesforce

GE HealthCare Technologies Inc

While you might never become a billionaire, you can certainly invest in top stocks billionaires are buying thanks to the wonderful combination of free Internet and Form 13F disclosures (as mandated by the U.S. Securities and Exchange Commission). Now, to be clear, just because you're buying billionaires' favorite stocks doesn't necessarily guarantee success.

7 Top Stocks Billionaires Are Loading Up On

This small part of the business generates big profits.

The Brilliant Reason Apple's Profits Are Still Growing

AustralianSuper, one of the world's largest pensions, halved its Apple stock investment and sold Microsoft stock, while buying shares of Tesla and Nvidia.

Giant Fund Slashed Apple Stock Investment, Bought Tesla, Nvidia

Apple has reported three consecutive quarters of declining revenues, with only the Services category showing solid growth. The management team predicts another bad quarter for FQ4, with revenues expected to match the 1.4% dip in FQ3. Despite the weak results, prominent analysts are promoting higher stock prices for Apple, leading to a magical valuation.

Apple: Magically Shrinking

iPhone sales are slowing down, and aren't apt to bounce back anytime soon, if ever. Apple makes more from the sale of physical products, but its services revenue is becoming a critical profit center.

iPhone Sales Are Slowing. Here's Why Apple Doesn't Really Care.

Stocks that have grown dividends have underperformed the market-cap weighted S&P 500 in the past decade. Companies with significant net debt positions and high dividend payouts have limited capital appreciation potential. Apple, Alphabet, and Microsoft have strong net cash positions and the potential for upward revisions in future expected free cash flow.

3 Stocks For Long Term Capital Appreciation Potential

Warren Buffett's Berkshire Hathaway reported net income of $35.91 billion for the second quarter, boosted by stock holdings such as Apple.

Buffett's Berkshire Hathaway Swings to $36B Profit, Apple Stake Swells in Q2

Apple saw its third consecutive quarter of declining sales.

Apple Earnings Fallout: The Fall of the King

Berkshire Hathaway holds many solid blue chip stocks in its portfolio. Four of the company's top five holdings, however, have underperformed the S&P 500 this year.

74% of Warren Buffett's Portfolio Is in 5 Stocks -- but Only This 1 Is Beating the Market

Visa

Apple has become the quintessential Buffett stock. Visa is an excellent business selling at a reasonable valuation.

2 Warren Buffett Super Stocks to Buy Hand Over Fist in August

Apple's earnings beat soft expectations on both profit and revenue, but overall sales declined 1% as iPhone, iPad, and Mac sales flagged.

Apple shares fall most since Sept. 2022 after third quarter earnings report

During Apple Inc.'s ( AAPL , Financial) fiscal third-quarter earnings call on Aug. 3, CEO Tim Cook and Chief Financial Officer Luca Maestri discussed factors that impacted the company's performance.

Apple Crushes Quarter Once Again

The selloff in Apple Inc.'s stock Friday was enough for chart watchers to refer to it as a breakdown, as it confirmed the break of a trendline that has defined the stock's rally since the start of the year.

Apple's stock trend is no longer its friend

Apple's (AAPL) third-quarter fiscal 2023 results suffer from forex headwind and challenging macro environment conditions, despite Services growth.

Apple's (AAPL) Q3 Earnings Beat Estimates, Revenues Decline Y/Y

Rosenblatt analyst Barton Crockett downgraded iPhone maker Apple to Neutral from Buy, but kept a $198 target price on shares after fiscal-third-quarter earnings.

Apple Stock Lacks Catalysts, Says Analyst. U.S. Slowdown 'Likely to Last.

Fidelity MSCI Information Technology Index ETF

iShares U.S. Technology ETF

Invesco QQQ

Vanguard Information Technology ETF

Technology Select Sector SPDR Fund

Apple Inc. (AAPL) reported solid third-quarter fiscal 2023 results, wherein it beat estimates on both earnings and revenues. However, the tech titan forecast another revenue decline for the current quarter, spreading fears of pessimism.

ETFs in Focus Post Apple's Q3 Earnings and Revenue Beat

While Wall Street cheers sector peer Amazon.com (AMZN)  for its upbeat corporate report, Apple Inc (NASDAQ:AAPL) was last seen 3.1% lower to trade at $185.35.

Apple Stock Dinged by Lackluster iPhone Sales

Apple Inc.'s price will shrink with market bites, it is looking for support. The support level that holds depends on portfolio managers' willingness to start buying again. The first test of support should be at $186, with a potential target of $178-$180 for the post-earnings pullback.

Apple Support Levels On A Pullback (Technical Analysis)

Apple CEO Tim Cook blamed "foreign exchange headwinds" on disappointing sales of Apple's most prized money maker, the iPhone.

Apple loses its $3T market value as stock dips over lack of iPhone demand

Amazon.com Inc. AMZN, +11.20% and Apple Inc. AAPL, -2.78% each reported earnings Thursday, and those results prompted Rosenblatt Securities analyst Barton Crockett to change his tune on both names. He upgraded Amazon's stock to buy from neutral after earnings, while making the reverse move on shares of Apple.

Amazon's stock is now a better play than Apple's, according to this analyst

Investors should take the opportunity to buy Apple Inc (NASDAQ:AAPL) shares whilst the broader market is taking a harsh view of the iPhone maker, that's the view of California-headquartered stockbroker Wedbush. Apple shares softened, losing US$6.50 or 3.4% per share on Friday, after the company reported a 1% decrease in total revenue to $81.8 billion for the quarter ending in June, marking the third consecutive year-on-year decline.

News for Apple Stock (AAPL)