Vera Bradley

Vera Bradley, Inc. designs, produces, markets, and retails accessories for women. Its products include handbags, accessories and travel and leisure items. The company operates through the following segments: Vera Bradley Direct (VB Direct), Vera Bradley Indirect (VB Indirect), and Pura Vida. The VB Direct segment consists of sales of Vera Bradley products through Vera Bradley full-line and factory outlet stores in the United States, verabradley.com, the Vera Bradley online outlet site, and the Vera Bradley annual outlet sale in Fort Wayne, Indiana. The VB Indirect segment consists of sales of Vera Bradley products to retail locations in the United States, sales to department stores, national accounts, third-party e-commerce sites, and third-party inventory liquidators, and royalties recognized through licensing agreements related to the Vera Bradley brand. The Pura Vida segment represents revenue generated through the Pura Vida websites, www.puravidabracelets.com and www.puravidabracelets.eu, and through the distribution of Pura Vida-branded products to wholesale retailers, substantially all of which are located in the United States. It also offers accessories, which include wallets, wristlets, eyeglass cases, cosmetics cases, and paper and gift products. The company was founded by Barbara Bradley Baekgaard and Patricia R. Miller in 1982 and is headquartered in Roanoke, IN.

Earnings data Q4 2021

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VRA reports improved bottom line, announces cost reductions for growth

VRA reported improved bottom line performance and positive revenue trends at Pura Vida, but faced challenges in traffic trends at Vera Bradley factory stores. The company announced cost reductions and organizational changes to address these challenges and is focused on project restoration for future growth.

Vera Bradley reports improved Q2 earnings, focuses on targeted strategies

Vera Bradley's Q2 2023 earnings call showcased improved performance driven by strategic initiatives. While facing challenges in brand revenues and sales, the company is focused on leveraging opportunities through targeted brand strategies and commitment to profitable growth.

Vera Bradley Inc. reports flat Q3 income, focuses on long-term growth

Vera Bradley Inc. reported flat Q3 non-GAAP income, with declines in both Vera Bradley brand and Pura Vida sales. The company's focus on expense management, debt-free balance sheet, and strategic inventory reduction aligns with its Project Restoration initiatives aimed at long-term profitable growth. Challenges include declines in brand revenues and Pura Vida sales, while opportunities exist in returning both brands to profitable growth and achieving revised fiscal year guidance.

Vera Bradley surpasses revenue targets in Q4, eyes stable growth

Vera Bradley's Q4 performance showcased revenue outperformance, cost savings, and brand investments. While challenges exist in social media effectiveness and revenue stability, opportunities for growth through Project Restoration and fiscal 2024 projections are promising.

Vera Bradley reports improved Q1 performance and strategic growth initiatives

Vera Bradley's Q1 2024 showcased improved bottom line performance, driven by gross margin expansion and expense control. Pura Vida's positive revenue growth and strategic initiatives position the company for future success. Addressing challenges in traffic trends and optimizing operations are key focus areas.

Vera Bradley reports improved Q2 earnings, targets demographic growth

Vera Bradley's Q2 performance showed improved earnings through margin expansion and cost-cutting measures, with a focus on core categories and digital strategies for growth.
While facing challenges in revenue declines and sales dips, the company is strategically targeting specific demographics and refining channel strategies for sustained success.
Both Vera Bradley and Pura Vida have opportunities to drive growth through targeted consumer strategies, unique designs, and strategic collaborations in their respective markets.

Vera Bradley navigates revenue challenges with strategic initiatives for growth

Vera Bradley and Pura Vida faced revenue challenges but are focused on strategic initiatives and demographic targeting for growth.
Expense management, inventory optimization, and digital enhancements are key strategies to drive profitability and brand relevance.
Despite revenue declines, the company is committed to returning both brands to profitable growth through Project Restoration initiatives.
Revised guidance for the year reflects a comprehensive approach to addressing financial performance and operational efficiency.

Vera Bradley reports Q4 declines but returns to profitability

Vera Bradley's Q4 performance showed declines in brand revenues and Pura Vida sales, but the company returned to profitability for the year.
Project Restoration initiatives are driving growth, with a focus on brand relevance, new stores, and online improvements.
Challenges include sales declines and inventory management, while opportunities lie in demographic targeting and revenue growth strategies.
Shareholders can anticipate updates on Project Restoration progress, highlighting the company's commitment to profitable growth and cash flow generation.

Vera Bradley's Project Restoration aims to revitalize brand amid challenges

Vera Bradley is navigating revenue declines in key segments while strategically investing in Project Restoration to revitalize the brand and attract a new customer base. The company's conservative financial approach and share repurchases demonstrate confidence in future prospects.

Vera Bradley's Q2 2025: Revenue Decline Amid Strategic Growth Initiatives

Vera Bradley's Q2 performance saw revenue decline but maintained profitability with a focus on operational improvements
Strengths lie in Project Restoration's efforts, collaborations with partners, and investments in marketing and inventory management
Challenges include consumer headwinds impacting results and the need for a more conservative outlook for the year
Opportunities exist in growth initiatives, strategic investments, and product expansions to drive engagement and sales

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Vera Bradley, Inc. engages in the business of designing women's handbags, luggage, travel items, fashion, home accessories, and unique gifts. It operates through the following segments: Vera Bradley (VB) Direct, Vera Bradley Indirect, and Pura Vida. The VB Direct segment is involved in selling VB products through full-line and factory outlet stores, websites, online outlet site, and the VB annual outlet sale. The VB Indirect segment includes distribution of branded products to specialty retailers, select department stores, national accounts, third-party e-commerce sites, third-party inventory liquidators, and licensing agreements. The Pura Vida segment focuses on distributing products to wholesale retailers. The company was founded by Barbara Bradley Baekgaard and Patricia R. Miller in 1982 and is headquartered in Roanoke, IN.

FORT WAYNE, Ind., Nov. 01, 2021 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA) (the “Company”) today announced that it plans to report results for the third quarter ended October 30, 2021 at 8:00 a.m. Eastern Time on Wednesday, December 8, 2021.

Vera Bradley, Inc. Announces Reporting Date For Fiscal Year 2022 Third Quarter Results

Vera Bradley Inc (NASDAQ: VRA) has partnered with Baddle Pickleball for an all-new line of designer pickleball paddles and paddle covers. Baddle Pickleball is part of the outdoor and recreational product portfolio of OvareVentures, a part of the OvareGroup.

Vera Bradley Partners With Baddle For New Pickleball Gear

LOS ANGELES--(BUSINESS WIRE)--Vera Bradley and Baddle Pickleball have partnered on an all-new line of designer pickleball paddles and covers.

Global Design Brand Vera Bradley Partners With Baddle On Stylish New Pickleball Gear

Company to donate 5% of purchase price from “Hope Blooms” and “Hope Blooms Pink” prints to the Vera Bradley Foundation for Breast Cancer during National Breast Cancer Awareness Month Company to donate 5% of purchase price from “Hope Blooms” and “Hope Blooms Pink” prints to the Vera Bradley Foundation for Breast Cancer during National Breast Cancer Awareness Month

Vera Bradley to Donate Percentage of October Sales to Breast Cancer Research

Vera Bradley, Inc. (NASDAQ:VRA) is a designer of women's handbags, luggage and other travel items, fashion and home accessories, and unique gifts.

Designer Stock Struggles With Overhead Resistance After Bear Gap

FORT WAYNE, Ind., Sept. 02, 2021 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA) (“Vera Bradley” or the “Company”) today announced that it will participate in the CL King Virtual Best Ideas Conference on Tuesday, September 14, 2021.

Vera Bradley to Present at CL King's Virtual Best Ideas Conference

Vera Bradley Incorporated reported its second quarter sales up 11.6% compared to last year. the positive results were achieved despite major issues with the supply chain that continue to plague the retailer and the industry as a whole.

Vera Bradley Sales Up Nearly 12% Despite Major Supply Chain Issues

Vera Bradley (VRA) CEO Robert Wallstrom on Q2 2022 Results - Earnings Call Transcript

Management lowered its outlook to reflect two new pressures on sales and earnings.

Why Vera Bradley Stock Slumped 16% on Wednesday

Vera Bradley (VRA) delivered earnings and revenue surprises of -15.15% and -4.11%, respectively, for the quarter ended July 2021. Do the numbers hold clues to what lies ahead for the stock?

Vera Bradley (VRA) Lags Q2 Earnings and Revenue Estimates

Vera Bradley Inc (NASDAQ: VRA) reported second-quarter FY22 revenue growth of 12% year-on-year, to $147.05 million, missing the analyst consensus of $153.61 million. Apple Inc's (NASDAQ: AAPL) iOS 14.5 update negatively affected Pura Vida revenues, primarily due to its impact on the effectiveness of advertising.

Apple's iOS Privacy Update Affects Vera Bradley Q2 Earnings; Stock Plummets On Trimmed Outlook

Vera Bradley Inc (NASDAQ: VRA) reported second-quarter FY22 revenue growth of 12% year-on-year, to $147.05 million, missing the analyst consensus of $153.61 million. Apple Inc's (NASDAQ: AAPL) iOS 14.5 update negatively affected Pura Vida revenues, primarily due to its impact on the effectiveness of advertising.

Vera Bradley Shares Plummet After Q2 Earnings Miss Estimates

Vera Bradley Inc. VRA, -2.39% shares plunged 15.4% in Wednesday premarket trading after the accessories company reported fiscal second-quarter profit and sales that missed expectations. Net income totaled $9.05 million, or 26 cents per share, compared with $7.2 million or 42 cents per share, last year.

Vera Bradley shares sink 15% after profit and sales miss

Consolidated net revenues totaled $147.0 million for the second quarter, an increase of 11.6% over the prior year

Vera Bradley Announces Second Quarter Fiscal Year 2022 Results

Vera Bradley (VRA) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Vera Bradley (VRA) Reports Next Week: Wall Street Expects Earnings Growth

FORT WAYNE, Ind., Aug. 13, 2021 (GLOBE NEWSWIRE) -- The Vera Bradley Foundation for Breast Cancer (the "Foundation") today announced scheduling updates for its upcoming signature fundraiser, the Vera Bradley Foundation for Breast Cancer Classic (the “Classic), planned for September 17 – September 20, 2021 in Fort Wayne, Indiana.

Vera Bradley Foundation for Breast Cancer Announces Updates to September Classic Events Schedule

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Retailers with a strong online presence like DICKS Sporting Goods, (DKS), Vera Bradley (VRA) and Hibbett Sports (HIBB) are likely to benefit in the near term.

Retail Sector Recovering Faster Than Expected: 5 Winners

Vera Bradley is an underfollowed, yet valuable seller of trendy personal items like book bags and jewelry. The stock valuation is near an all-time low in 2021, with earnings growth picking up steam.

Vera Bradley Still Building In The Right Direction

FORT WAYNE, Ind., Aug. 05, 2021 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (Nasdaq: VRA) (the “Company”) today announced that it plans to report results for the second quarter ended July 31, 2021 at 8:00 a.m. Eastern Time on Wednesday, September 1, 2021.

Vera Bradley, Inc. Announces Reporting Date for Fiscal Year 2022 Second Quarter Results

FORT WAYNE, Ind., Aug. 02, 2021 (GLOBE NEWSWIRE) -- As our communities prepare to head back to the classroom this fall, Vera Bradley, Inc. (NASDAQ: VRA; “Vera Bradley” or the “brand”) wants to ensure both students and teachers are set up for a successful and bright school year ahead. The brand is proud to continue its longstanding partnership with Blessings in a Backpack, and with the help of its customers, is donating $100,000 to further support the nonprofit's mission of providing food to the millions of elementary school children across America who might otherwise go hungry.

Backpacks That Give Back: Vera Bradley Supports Blessings in a Backpack to Help Feed Children in Need This Back-to-School Season

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People have finally started spending on clothing and apparel, helping stocks of Hibbett Sports (HIBB), Zumiez (ZUMZ), Tillys (TLYS) and Vera Bradley (VRA).

Apparel Sales Jumps to Pandemic-Era High: 4 Winners

Lifestyle brand Vera Bradley Inc (NASDAQ: VRA) has partnered with The Walt Disney Co. (NYSE: DIS) for "The Disney Collection by Vera Bradley." The collection features hand-drawn details of Disney's "Sensational Six" favorite friends—Disney Mickey Mouse, Disney Minnie Mouse, Donald Duck, Daisy Duck, Goofy, and Pluto.

Vera Bradley Partners With Disney For Collection Of 49 Styles

The Disney Collection by Vera Bradley Available in all Vera Bradley Full Line Stores for First Time The Disney Collection by Vera Bradley Available in all Vera Bradley Full Line Stores for First Time

Vera Bradley Announces a New Collaboration With Disney

Vera Bradley (VRA) has seen solid earnings estimate revision activity over the past month, and belongs to a strong industry as well.

Why Vera Bradley (VRA) Stock Might be a Great Pick

Vera Bradley Inc (NASDAQ: VRA) has selected Zebra Technologies Corp's (NASDAQ: ZBRA) Reflexis Systems to manage customer appointments. Vera Bradley will utilize Reflexis Appointments to streamline and improve the customer shopping experience.

News for Vera Bradley Stock (VRA)