Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Apple holds its annual Worldwide Developers Conference from June 10 through June 14. The company is expected to announce software updates -- and this could include Apple's moves in the high-growth area of artificial intelligence.

Should You Buy Apple Before This Key June 10 Event?

Amazon

Alphabet

Microsoft

NVIDIA

AI's "fantastic five" are Microsoft, Apple, Nvidia, Alphabet, and Amazon. Three key prerequisites must be met for these stocks to reach a combined market cap of $25 trillion by 2030.

Prediction: These 5 Artificial Intelligence (AI) Stocks Will Be Worth a Combined $25 Trillion by 2030

S&P 500 Has Best May Since 2009—But Only Thanks Again To These Stocks

Abercrombie & Fitch

Taiwan Semiconductor Manufacturing

The economy looks robust, so investing in a schedule is a wise choice. Job growth is strong, wages are increasing, and the stock market is buoyant.

3 Stocks to Invest In Every Time You Get Paid

Apple reported a sales decline last fiscal year. Unless the company can introduce another revolutionary product, growth will be muted.

This "Magnificent Seven" Stock Generated $383 Billion in Revenue in Fiscal 2023: Here's My Biggest Bear Case

Apple stock gained 48% last year, but has stagnated in 2024 due to lackluster iPhone sales and an unclear artificial intelligence (AI) strategy. The company is expected to unveil AI functionality for the iPhone at its Worldwide Developer Conference (WWDC), which could restore investor confidence and spark the stock's next move higher.

Should You Buy Apple Stock Before June 10?

At the end of each month, I run a scan on stock and ETFs to look for the formation of new doji buy or sell signals. Dojis are formed when the opening and closing prices are close together.

New Monthly Doji Signal For Apple?

Apple is gearing up to give its digital assistant, Siri, an artificial intelligence-powered upgrade, potentially posing a challenge to Amazon's dominant Alexa.

Apple to Jumpstart Siri With Advanced AI, Enabling Voice Control of Apps

Nvidia could soon surpass Apple to become the world's second-most valuable company, as the kingmaker behind the AI revolution takes on the iPhone maker that has ruled Wall Street for decades.

Nvidia set to overtake Apple as world's second-most valuable company

A decade ago, Nvidia (NASDAQ: NVDA) was a relatively small player in the tech industry, valued at less than 2% of Apple (NASDAQ: AAPL). Today, Nvidia is on the verge of surpassing Apple to become the world's second-most valuable company, with the potential to overtak Microsoft (NASDAQ: MSFT), the current leader in market capitalization.

Is Nvidia set to surpass Apple with a $3 trillion market cap on the horizon?

Apple stock has lagged the market, hurt by its lack of a clear AI strategy. Company watchers hope for big news at its upcoming WWDC event.

Apple's Big AI Reveal: Will The Game Plan Impress Wall Street?

The time may have come for those looking for a possible Apple Inc. (NASDAQ: AAPL) turnaround and an AI-based set of products.

Apple Gets an AI Siri Upgrade

Chevron

Louisiana-Pacific

Paramount Global

Sirius XM Holdings Inc

Warren Buffett's vast outperformance of the S&P 500 spanning nearly six decades has earned him quite the following on Wall Street. Form 13F filings provide investors with a snapshot of what Wall Street's smartest money managers have been buying and selling.

Here Are All 6 Stocks Warren Buffett Is Selling

Taiwanese law enforcement has accused a Chinese Apple supplier of illegally operating in Taiwan and trying to poach tech talent, and said a U.S.-sanctioned Chinese firm had illegally set up operations on the island.

Taiwan accuses Chinese Apple supplier of trying to illegally poach tech talent

Some of the most obvious opportunities in the world of investing can be among the most difficult decisions to make. Investors may question whether growth will remain robust.

Obvious Opportunities: 3 Stocks the Smartest Investors Are Buying Now

Apple Inc (NASDAQ:AAPL, ETR:APC) remains a “top pick” for analysts at Bank of America who expect the introduction of AI phones, known as IntelliPhones, to spur a once-in-a-decade upgrade event. “With an installed base of over 4 billion smartphones, we see the opportunity for the next upgrade cycle to be a once-in-a-decade type of event,” they wrote.

Apple poised to benefit from once-in-a-decade upgrade cycle as AI phones rollout

Apple iPhone unit sales are soft and underperforming the total smartphone market in the key regions of China and the U.S.

Apple iPhone Sales Weak In China, U.S.: Report

UBS Research analyst David Vogt noted that iPhone units were down almost 20% in China in April. Apple is “not out of the woods yet,” he wrote.

Apple Stock Isn't a Buy Yet, Says Analyst. China-iPhone Demand Remains an Issue.

With Nvidia hot on its heels, Apple stock looks to break out and hold its market-cap lead over its AI rival.

Fighting Off Nvidia, This Mag 7 Stock Looks To Break Out

Satya Nadella recently met with Sam Altman to discuss a new OpenAI deal, The Information reported. OpenAI recently sealed a major deal with Apple, according to the outlet.

Microsoft CEO Satya Nadella is reportedly worried about an OpenAI deal with Apple

Reports indicate that Apple's iPhone sales in China have soared in recent months.

Apple Stock Investors Have Reason to Cheer as iPhone Sales Jump

Broadcom

Broadcom has generated a huge return for its investors over the past decade. It continues to expand and evolve through bold acquisitions.

Will Broadcom Be Worth More Than Apple by 2040?

Japanese Prime Minister Fumio Kishida held a video conference with Apple CEO Tim Cook on Thursday and they agreed to put Japan's "My Number" identification card functions onto iPhones, Japan's top government spokesperson said.

Apple to add Japan's 'My Number' ID card function to iPhone -Japan official

As Apple gears up for WWDC, its highly anticipated annual developers conference on June 10, the tech giant is poised to unveil artificial intelligence (AI) integration across its entire product line. With the invites now sent out, the stage is set for Apple to showcase its AI plans.

Apple's AI Ambitions Take Aim at Transforming Tech Landscape

Bank of America reaffirmed its ‘Outperform' rating on Apple Inc (NASDAQ:AAPL) today, anticipating a surge in momentum with the tech giant's imminent unveiling of its generative artificial intelligence strategy at the upcoming developer conference.

News for Apple Stock (AAPL)