Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Two Motley Fool podcasters talk about their experiences.

Is the Apple Vision Pro Headset Worth the Price?

CNBC reviews the new 13-inch iPad Pro 2024. It's super thin and has a fast M4 processor, but the software needs an update.

Apple's new iPad Pro is thin and fast, but the software needs an update

Apple (AAPL) is reportedly nearing a deal with OpenAI that would bring artificial intelligence (AI) tech to the next iPhone, strengthening its position amid the AI boom and potentially increasing competition among big tech players such as Alphabet (GOOGL) and Microsoft (MSFT).

What The Implications Of A Parternship Between OpenAI and Apple Would Be

The Oracle of Omaha has operated a concentrated portfolio for years.

Warren Buffett Is Dumping Apple Stock

Rivian Automotive

Apple's failed attempts in the EV market and Rivian's financial struggles set the stage for a potentially symbiotic collaboration. Autonomous driving appears to be the most likely point of collaboration between the two.

Beyond the Road: Exploring the Impact of a Potential Rivian-Apple Collaboration

Will Apple's mixed-reality headset be more popular overseas than it was in America? The tech giant is reportedly trying to find out.

Apple Looks to Sell Vision Pro to Overseas Consumers

Apple is gearing up to sell its Vision Pro mixed-reality headset outside the United States, Bloomberg News reported on Monday, in a bid to invigorate demand for its most expensive bet in years.

Apple set to sell Vision Pro headset outside US, Bloomberg News reports

Alphabet

The move, announced by Apple and Google on Monday, is the latest sign that the two major platforms are working to ameloriate the downside of wireless trackers.

Google and Apple partner to fight location tracker stalking

An Apple (NASDAQ: AAPL ) Store strike is coming to Towson, Maryland as members of the International Association of Machinists and Aerospace Workers Coalition of Organized Retail Employees (IAM CORE) voted in favor of the strike. This strike comes after the union employees have negotiated with Apple for over a year.

Apple Store Strike: Workers in Towson, Maryland Authorize First Strike

AutoNation

eBay

When investors think about their potential winnings through the stock market, two methods typically get the lion's share of attention. The most straightforward appreciation will happen through the classic buy low and sell high (with a little luck).

Why These Companies Are Buying Back Stock Lately

Apple reportedly is close to a deal with ChatGPT creator OpenAI to use its generative AI technology on iPhones.

Apple Reportedly Close To Deal With OpenAI To Add AI Features To iPhone

Apple employees at a New Jersey retail store have voted against joining a union, potentially stifling momentum for a push to organize the tech giant's workforce nationwide.

Apple defeats union campaign at New Jersey retail store

Savvy investors know what will lift a company's performance.

Here's What Savvy Investors Know About Apple Stock

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple Music® today announced the release of its 100 Best Albums of all time, a celebratory list of the greatest records ever made, crafted by Apple Music's team of experts alongside a select group of artists, including Maren Morris, Pharrell Williams, J Balvin, Charli XCX, Mark Hoppus, Honey Dijon, and Nia Archives, as well as songwriters, producers, and industry professionals. The list is an editorial statement — fully independent of any streaming numbers on.

Apple Music celebrates the greatest records ever made with the launch of inaugural 100 Best Albums list

An AI deal between Apple Inc. and OpenAI could bring “myriad” revenue opportunities to the tech giant by bringing ChatGPT to the iPhone, according to a popular analyst.

OpenAI deal would be AI ‘golden goose' for Tim Cook and Apple, says Dan Ives

Apple might not have to spend big to train its own AI model and can instead focus on streamlined versions of the technology.

Apple Stock Rises. It May Be Bringing OpenAI to the iPhone.

Apple Inc and OpenAI appear to be on the brink of unveiling a partnership that would open up a score of opportunities for each. “In essence, it changes the game having a tight partnership with OpenAI,” Wedbush said in a note, following media reports that the deal is all but done.

Apple, OpenAI deal ‘changes the game' - analysts

Home Depot

Home Depot has become one of the most successful stocks in history due to its returns. Apple found sustained success in Steve Jobs' second stint as CEO.

2 Stocks That Turned $1,000 Into $1 Million (or More)

NVIDIA

Paramount Global

Form 13Fs will be filed this coming Wednesday, May 15, and provide comprehensive snapshots of what Wall Street's top managers bought and sold in the March-ended quarter. Thanks to interviews, annual shareholder meetings, and earnings reports, select billionaires have spilled the beans on what stocks they've been selling.

3 Ultra-Popular Stocks Billionaire Investors Are Selling

Workers at a Towson, Maryland, Apple store have authorized a strike. Concerns include work-life balance, unpredictable scheduling, and wages lower than living costs.

Apple staff could go on strike at the first US store to unionize

Apple's latest earnings showcased the company's continued struggles to grow revenue. Sales of the iPhone are declining, and Apple's growth in China is at a crossroads.

Apple Just Announced a $110 Billion Stock Buyback. Here's Why I Still Wouldn't Buy the Stock.

TOWSON, Md. — Workers at the first Apple Store to unionize have now also authorized a first strike against the tech giant's retail operations.

Apple Store employees in Maryland vote to authorize strike over working conditions

If you want your portfolio to pay you cash like clockwork, it's time to stop blindly following conventional wisdom like relying on Dividend Aristocrats.

Apple's Ludicrously Fast Launch Is A Ludicrous Flop

It's been a busy weekend for union organizing efforts at U.S. Apple stores, with the union at one store voting to authorize a strike, while workers at another store voted against forming a union.

Workers at a Maryland Apple store authorize strike

Although it's the world's most popular smartphone, the iPhone is running into a headwind. The device, however, is increasingly just a means to a bigger end for Apple.

News for Apple Stock (AAPL)