Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Apple has been keeping people from taking advantage of the best deals, says the EU regulator.

Apple's App Store Restrictions Breached Europe's Big Tech Rules, Says EU

Apple's App Store rules illegally stifle competition, the European Commission said on Monday, escalating a years-long spat between the U.S. giant and the powerful trading bloc after the company vowed to withhold its anticipated Apple Intelligence AI products over concerns antitrust regulation would force compromises on privacy and security features.

Apple's App Store Rules Illegally Stifle Competition In Europe—Possibly Drawing Billions In Fines, EU Regulator Says

Alphabet

Microsoft

The iPhone maker is creating competition between providers when it comes to artificial intelligence on its devices.

Apple Looks at AI Deal with Meta. What It Means for Microsoft and Google.

In a groundbreaking move, the European Commission has accused Apple of stifling competition on its App Store, making it the first time EU regulators have used new digital rules against a Big Tech company.

Apple's App Store Under Fire as EU Enforces Digital Markets Act

The European Commission on Monday said it had reached a “preliminary view” that the rules Apple uses to manage its App Store were in breach of EU competition law, just months after the tech was slapped with a hefty fine for a similar violation.

Apple's App Store rules breach EU competition law, European Commission says

The European Union (EU) regulators announced on Monday that Apple is in breach of the Digital Markets Act (DMA), a set of new tech regulations. This decision follows an investigation that highlighted Apple's restrictive practices on its App Store, preventing customers from being directed to alternative purchasing options.

EU accuses Apple of breaching tech rules, questions App Store practices

European Commission finds iPhone maker broke new laws designed to protect smaller competitors against big tech platforms

Apple found in breach of EU competition rules

The European Commission has accused Apple of stifling competition with its App Store. The European regulators said Apple's App Store was in breach of new tech rules as it prevents app developers from steering customers to alternatives.

European regulators accuse Apple of breaching new rules with its App Store

The company's App Store policies are illegal under the European Union's Digital Markets Act, according to regulators in Brussels.

Apple Is First Company Charged Under New E.U. Competition Law

Apple is talking to major rival Meta about integrating the Facebook parent company's generative AI into its products, as it tries to catch up with rivals on artificial intelligence, the Wall Street Journal reported Sunday.

Apple holds talks with rival Meta over AI: Report

Apple risks billions of euros in fines after the European Union on Monday found the iPhone maker's App Store to be violating the bloc's landmark digital competition rules.

EU says Apple's App Store breaches bloc's digital rules

The European Union has charged Apple AAPL -1.04%decrease; red down pointing triangle with failing to comply with a new digital-competition law, alleging the iPhone maker's App Store isn't allowing developers to freely direct customers to alternative ways to make purchases.

Apple to Face First Charges Under New European Tech Law

European Union regulators accuse Apple of breaching the bloc's tech rules

European Union regulators have opened an investigation into Apple Inc (NASDAQ:AAPL, ETR:APC) for stifling competition, saying its App Store rules breach the bloc's Digital Markets Act (DMA), preventing app developers from freely steering consumers to alternative offers. The European Commission, the executive arm of the EU, said today that it is investigating the Silicon Valley giant's new contractual requirements for third-party app developers and app stores.

Apple hit by EU probe over breaking Digital Market Act rules

Apple's App Store rules breach EU tech rules known as the Digital Markets Act (DMA) because they prevent app developers from steering consumers to alternative offers, EU antitrust regulators said on Monday.

Apple's App Store rules breach EU tech rules, EU regulators say

The EU will take further action against Apple on Monday linked to the company's compliance to tech regulation known as the Digital Markets Act, Commissioner Thierry Breton said in a post on X.

EU to take further action against Apple over digital market rules, Breton says

Apple (NASDAQ: AAPL) recently announced Apple Intelligence, pushing its shares up roughly 10% over a few days and briefly surpassing Microsoft (NASDAQ: MSFT) as the most valuable company on earth.

Apple's Multibillion Dollar Microsoft Heist Actually Worked

Apple has reportedly held discussions with Meta about partnering on artificial intelligence (AI). The iPhone maker and the social media giant have discussed integrating Meta's AI model into Apple's recently announced Apple Intelligence, The Wall Street Journal (WSJ) reported Sunday (June 23), citing sources familiar with the matter.

Apple and Meta Reportedly Pursuing AI Collaboration

Facebook parent Meta Platforms has discussed integrating its generative AI model into Apple's recently announced AI system for iPhones, the Wall Street Journal reported on Sunday.

Meta, Apple reportedly discuss partnership to add AI to iPhones

Apple's foray into artificial intelligence (AI) is taking shape as it seeks to enhance its AI capabilities through strategic partnerships. During the recent announcement of Apple Intelligence, the tech giant revealed its collaboration with OpenAI to integrate ChatGPT into the new version of Siri.

Apple is in talks with Meta for an AI partnership: Report

As Apple enters the AI race, it's also looking for help from partners.

Apple might partner with Meta on AI

Apple‘s (NASDAQ: AAPL) announcement of Apple Intelligence has propelled its stock upward.

Does AI Make Apple the Dominant Magnificent 7 Stock to Own This Summer?

Buffett undoubtedly appreciated this company's strong brand, pricing power, and pristine financials. Because the stock sold at a dirt-cheap valuation, buying the business was a no-brainer decision.

More Than 43% of Warren Buffett-Led Berkshire Hathaway's $390 Billion Portfolio Is Invested in Only 1 Stock

NVIDIA

Apple's new artificial intelligence offering may drive a surge in iPhone sales. Microsoft seized the moment with its AI product launches last year.

Apple, Microsoft, or Nvidia: Which Will Be the World's Most Valuable Company a Year From Now?

It's been nearly two weeks since Tim Cook and Apple (NASDAQ: AAPL ) launched Apple Intelligence, its personal intelligence system for the company's various products. Late to the AI game, Apple stock has moved higher on the news.

News for Apple Stock (AAPL)