Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Even the Oracle of Omaha gets one wrong from time to time -- and this is a doozy!

Warren Buffett's Forecast Proved Incorrect -- and It's Cost Him $21 Billion Over the Last Year

Warren Buffett Is Selling Apple Stock, but Billionaire Israel Englander Just Increased His Position by 68%

Coca-Cola

Berkshire Hathaway has been trimming its equity portfolio, but it's still heavily exposed to these two components.

Warren Buffett Invested $99 Billion of His Portfolio in 2 Stocks That Could Rise 19% and 20%, According to a Couple of Wall Street Analysts

Amazon

Looking to profit from the rise of artificial intelligence? Here's how Buffett is playing the trend.

Warren Buffett's AI Bets: 24.1% of Berkshire Hathaway's $287 Billion Stock Portfolio Is Invested in These 2 Artificial Intelligence Stocks

Is the Oracle of Omaha done with this classic American tech company?

Warning: Warren Buffett Keeps Selling His Favorite Stock for a Surprising Reason

Apple's latest results weren't what investors were hoping to see.

3 Huge Warning Signs for Apple Investors

Netflix

NVIDIA

Spreading your investment dollars across multiple promising stocks can give you more odds of earning a big return in the future.

Investing $2,000 in Each of These 3 Growth Stocks 20 Years Ago Would Have Made You $3.8 Million

Apple Inc. (NASDAQ: AAPL), one of the world's most influential tech giants, has been the subject of a series of revised price targets from leading analysts, reflecting a tempered optimism about its future trajectory.

Analysts revise Apple stock price target

Microsoft

The battle to be the first company to achieve a $4 trillion market cap is heating up. One Wall Street analyst believes investors should take a broader view.

Meet the 3 Supercharged Growth Stocks That Will Be Worth $4 Trillion by 2025, According to a Certain Wall Street Analyst

Apple will face hefty costs if Donald Trump sticks to his blanket tariffs pledge. Trump previously said he's considering levies of more than 60% on Chinese products.

Apple's Tim Cook is going to have a headache on his hands if Donald Trump follows through on tariffs this time around

LOS ANGELES--(BUSINESS WIRE)--Belkin, a leading consumer electronics brand for 40 years, today introduced two new additions to its Apple Vision Pro accessories ecosystem — providing users with new ways to experience the revolutionary device. Belkin's Apple Vision Pro accessories include the Battery Holder released earlier this year, and today the collection adds Travel Bag and Head Strap. The portfolio is available to order today at belkin.com, apple.com and select Apple Store locations worldwi.

Belkin Unveils All-New Accessories for Apple Vision Pro

QUALCOMM

The post-election rally has been nothing short of explosive, with the S&P 500 blasting off over 2.5% in response to Donald Trump's presidential victory.

3 Tech Stocks to Buy in November Following Donald Trump's Presidential Victory

Shopify

As the old adage goes, past performance is no guarantee of future results. Look ahead rather than behind.

Should You Forget Apple? Why You Might Want to Buy This Unstoppable Growth Stock Instead.

The staggering number might surprise you.

If You'd Invested $1,000 in Apple Stock 20 Years Ago, Here's How Much You'd Have Today

Home Depot

If you're willing to hold for decades, you can see outstanding investing results, too.

3 Stocks That Turned $1,000 Into $1 Million (or More)

Alphabet

Buffett's Berkshire Hathaway is no longer in the $1 trillion club. But the legendary investor has stakes in others that are.

Warren Buffett Owns 4 Stocks That Are Members of the $1 Trillion Club. Here's the Best of the Bunch.

TAIPEI , Nov. 6, 2024 /PRNewswire/ --  Appier , a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making, is excited to announce its inclusion as an Apple Search Ads Partner . With Appier's advanced AI and generative AI (GenAI) capabilities, brands can leverage its AIXPERT campaign automation solution to automatically generate high-potential keywords and optimize returns on investment (ROI), driving effective marketing strategy.

Appier becomes an Apple Search Ads Partner

Apple's short-term growth potential is strong, but long-term prospects are weak due to overvaluation and changing technology markets, making it a Sell. Q4 earnings were stable, with record iPhone revenue and strong growth in Services, but long-term decline is likely. My valuation analysis shows Apple is heavily overvalued, with a 61% negative margin of safety (including sentiment factors), indicating it's a poor long-term investment.

Apple Q4: It's Time To Banish The Stock From Your Portfolio (Rating Downgrade)

SAN JOSE, Calif.--(BUSINESS WIRE)-- #AccessControl--Spintly access control now integrates with Apple Wallet, making it more convenient for building administrators to securely manage access.

Spintly Announces Seamless Integration of Its Access Control Platform with Apple Wallet

The company issued the warning as part of a list of “risk factors” that could weigh down the business.

Apple admits future products may never be as profitable as iPhones

Federated Hermes

Mueller Water

On 11/8/24, Federated Hermes, Apple and Mueller Water Products will all trade ex-dividend for their respective upcoming dividends. Federated Hermes Inc will pay its quarterly dividend of $0.31 on 11/15/24, Apple Inc will pay its quarterly dividend of $0.25 on 11/14/24, and Mueller Water Products will pay its quarterly dividend of $0.067 on 11/20/24.

Ex-Dividend Reminder: Federated Hermes, Apple And Mueller Water

Investors must decide how to proceed with Apple near all-time highs and a significant stakeholder selling shares.

Is Apple Stock a Buy, Sell, or Hold in 2025?

Palantir Technologies

The overheated technology sector may be part of the reason why the broad stock market looks so expensive right now.

2 AI Stocks to Buy in November

MIAMI--(BUSINESS WIRE)-- #Addigy--Addigy's new benchmarks let MSPs & IT working with DoD or contractors easily deploy hundreds of benchmarks in minutes on macOS, iOS devices at scale.

Addigy Launches One-Click CMMC and DISA STIG Benchmarks to Simplify, Accelerate Apple Device Compliance

The European Union's flagship market contestability regulation has been in force on a handful of tech giants for months. Since March, the bloc has had open investigations on several gatekeepers.

News for Apple Stock (AAPL)