Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

It started with France; see what other European countries are expressing concern over radiation levels emitted by Apple products.

Belgian And German Regulators Join France In Investigating iPhone 12 Radiation Levels

Apple's stock valuation is unreasonable, reflecting how it's a "shrinking company," Bill Miller IV said.  "I think somebody needs to tell the market that Apple is a shrinking company trading at a growth company multiple," the chairman of Miller Value Partners said.

Apple's sky-high stock valuation is unreasonable - in fact, it's a 'shrinking company,' value fund manager says

The recent iPhone ban in China is limited to government employees. Even if it's an omen of more restrictive measures, China's market isn't a must-have.

Time to Buy Apple Stock on This Dip? Why China's Ban on Government iPhone Use Actually Means Very Little

We're upgrading Apple Inc. to a hold. While Apple remains one of the best large-cap tech names in our universe, we think the current macro environment uncertainty will weigh on its new iPhone 15 sales. We believe the stock has priced in most of the negatives related to the Chinese central government ban and the potential share loss to Huawei's Mate 60 Pro.

Apple: Upgrading To Hold, We're Now Less Negative

Berkshire Hathaway has made an impressive return since its first Apple purchase. Buffett was sure to have liked Apple's customer loyalty, brand strength, and attractive valuation.

Nearly Half of Warren Buffett's $354 Billion Portfolio Is Invested in Just 1 Stock

Apple released its new iPhone 15 devices at a special event on Tuesday, offering incremental upgrades over last year's models.

Will New IPhones Help Apple Stock Offset A China Slump?

ZURICH, Switzerland--(BUSINESS WIRE)--Copresence announces the launch of its digital avatar creation app on the App Store, enabling iOS users to create photorealistic avatars in minutes.

Copresence Announces Launch of Its Digital Avatar Creation App on Apple App Store

Belgium said on Thursday it would review potential health risks linked to Apple's iPhone 12, raising the prospect that more European countries might ban the model after France ordered a halt to sales due to breaches of radiation exposure limits.

Belgium reviews Apple's iPhone 12 after France halts sales over radiation

Devon Energy

McDonald's

The Standards and Practices (S&P) 500 has surged since the pandemic lows in March 2020, driven by monetary and fiscal stimulus, but growth might slow when the Federal Reserve tightens policies. This has led me to come up with my total return picks for September 2023.

My Top 3 ‘Total Return' Picks for September 2023

Apple AAPL, which needs little introduction, recently hosted its ‘Wanderlust' event, with many tuning in and watching like hawks. It's easy to understand why the event was such a big deal, as the company has become a favorite among investors following years of outperformance from shares.

Apple Event: 2 Key Takeaways for Investors

French regulators are requesting Apple remove the iPhone 12 from the country's market and bring already-sold versions of the phone up to standard.

iPhone 12 Sales Banned In France Over Radiation Concerns—Here's What To Know

Apple's iPhone continues to dominate the smartphone market, with superior quality and functionality compared to competitors. Apple's other segments, such as services, Mac, and wearables, are expected to drive higher-than-anticipated sales growth. Despite recent concerns about competition from Huawei and the Chinese market, Apple's iPhone sales are likely to remain strong.

There Is Only One Apple

Fans of Apple (NASDAQ: AAPL ) stock are likely licking their lips ahead of the start of iPhone 15 preorders, set for Sept. 15. Indeed, tech fans are eagerly awaiting the opportunity to reserve Apple's latest flagship smartphone following the company's new product keynote yesterday, Sept.

Dear AAPL Stock Fans, Mark Your Calendars for Sept. 15

Apple's iPhone 15 debut might have been a yawner but it provided enough product updates to spark upgrades, analysts said.

Apple iPhone 15 Launch Called 'Mildly Disappointing,' Gets 'Meh' Stock Reaction

The Apple Inc (NASDAQ:AAPL) iPhone 15 launch event impressed analysts at Wedbush enough to merit a price target upgrade to $240 from $230 along with a repeat Outperform rating.  The day after the event Apple shares traded 0.7% lower at $175.04.

Apple earns price target bump following iPhone 15 launch event

Apple (AAPL) upgrades its portfolio with four new iPhones, A16 Bionic chip, A17 Pro, USB-C Connector, improved cameras and new portraits.

Apple (AAPL) Unveils New iPhone Models at September Event

China has not restricted government employees from using an iPhone or any other foreign device for that matter, as per its Ministry of Foreign Affairs.

China debunks reports that it has banned iPhone for government employees

RALEIGH, N.C.--(BUSINESS WIRE)-- #cososys--CoSoSys, a leader in multi-OS Data Loss Prevention (DLP) solutions, confirmed today that it will provide same-day support for the release of macOS Sonoma when it becomes available on September 26th 2023. It means CoSoSys customers using its Endpoint Protector solution for data loss prevention on Macs can safely upgrade to the latest OS without any gaps in protection. “Endpoint Protectors is one of the most trusted and widely used DLP solutions on the market. One.

CoSoSys Confirms Same-Day Support for Apple's macOS Sonoma

The French move to halt sales raised the prospect of further bans in Europe.

Apple defends iPhone 12 after France halts sales due to high radiation

Apple is celebrating the release of its iPhone 15, but trouble is growing for the company. It has become dependent on China, and that's starting to cause problems.

Apple has a big China problem that's 22 years in the making

Apple is fighting France's claims that the iPhone 12 surpasses European radiation exposure limits after French regulators on Tuesday ordered a pause on sales and a fix to phones already sold to customers.

France orders Apple to pull iPhone 12 off shelves for high radiation levels

Amazon

Alphabet

Microsoft

Apple has yet to reveal a unified generative AI strategy. This has led one analyst to conclude that Apple could cede its market cap crown to several of its big tech rivals.

1 Analyst Says 3 Artificial Intelligence (AI) Growth Stocks Will Join the $3 Trillion Club and Could Leave Apple in the Dust Over the Coming Decade. Is She Right?

China has not banned government workers from using iPhones, but does have concerns about security issues related to the Apple (AAPL) product, Chinese Foreign Ministry Spokesperson Mao Ning said on Wednesday, countering reports of a government ban that contributed to a 6% drop in Apple's share price last week.

China Says There Is No iPhone Ban

Apple must withdraw its iPhone 12 products from French markets after regulators found that the cellphone emits too much radiation on Tuesday.

France orders Apple to pull iPhone 12 from market over high radiation emission

Pricing is the hot topic yet again for Apple Inc. as the company's new iPhone 15 lineup lacked ground breaking feature improvements.

News for Apple Stock (AAPL)