Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Some Apple bulls are staying optimistic, despite the shares' notable decline this year.

Apple Stock Is Struggling. Why 2 Analysts Aren't Giving Up.

Some Apple Vision Pro users are finding that the virtual-reality headset isn't so easy on the eyes, after all.

Some Apple Vision Pro users suffer black eyes, headaches and neck pain

A team of AI researchers at Apple claims that their AI system, Reference Resolution As Language Modeling (ReALM), can outperform GPT-4 on some kinds of queries. They have published a paper on the arXiv preprint server describing their new system and its new information-gathering abilities.

Apple claims its new AI outperforms GPT-4 on some tasks by including on-screen content and background context

Apple Inc (NASDAQ:AAPL, ETR:APC)'s issues in China remain among the key headwinds needing to be turned around by the technology giant ahead of the release of the iPhone 16 later this year, analysts say. “Huawei share gains, geopolitical tensions and a softer China economy have created a difficult selling environment for Apple in China again this quarter,” Wedbush said in a note.

Apple's headwinds in China remain Cupertino's ‘black cloud' - analysts

Apple (NASDAQ: AAPL) has been struggling lately, with its stock price dropping nearly 10% since late November 2023, even as the broader technology sector has been surging.

Apple stock price is on the edge of disaster

Micron Technology

Super Micro Computer

Tech stocks, much like the broader market, are patiently waiting for a number of potential catalysts before making their next move.

Apple, Super Micro Computer, Micron, and Other Tech Stocks in Focus Today

Apple is holding on to earnings growth while revenue growth stagnates. The future doesn't look great for Apple.

Down Over 10% This Year, Is It Time to Buy Apple Stock?

This year has gotten off to a rough start for Apple, which abandoned its electric vehicle project. Many are questioning its AI strategy as well.

Should You Buy the Dip in Apple Stock?

NVIDIA

Taiwan Semiconductor Manufacturing

Amazon

Forget FAANG and the "Magnificent Seven" -- These "AI Five" Stocks Are Screaming Buys Right Now

Apple (NASDAQ: AAPL) stock price is at risk of more downside after plunging by more than 15.5% from its highest point in December. It has entered into a correction and the worse could happen ahead of the first quarter earnings scheduled for May 2nd.

Apple stock price forecast: the plot thickens ahead of earnings

Apple has missed out on a widespread growth stock rally. The company isn't giving investors a lot to get excited about.

Meet the Cheapest "Magnificent Seven" Stock According to These Key Financial Metrics

The latest trading day saw Apple (AAPL) settling at $168.45, representing a -0.67% change from its previous close.

Apple (AAPL) Suffers a Larger Drop Than the General Market: Key Insights

The case involves a highway accident near San Francisco that killed Apple engineer Walter Huang.

Tesla settles case over fatal 2018 crash of Apple engineer involving Autopilot

Apple is casting about for another big bet that can help it grow beyond its core iPhone business. One smaller bet it's reportedly considering: taking its existing iPads and tweaking them.

Apple wants to make more smart home devices — which may not be dumb

A positive surprise for Apple investors was buried in quarterly personal-computer data released Monday: The tech giant saw its biggest growth in Mac unit shipments in at least two years.

Apple investors finally get a bit of good news

Shutterstock

Apple's $25-50 million deal with Shutterstock for AI training images highlights the fierce competition among tech giants for data supremacy and raises privacy concerns in the rapidly evolving AI market.

Apple's $25-50 million Shutterstock deal highlights fierce competition for AI training data

Tesla

The Magnificent 7 stocks were in a league just over a year ago. Nowadays, the group has fallen through, with many folks narrowing down the exclusive basket to six, now five or four.

If You Can Only Buy One Magnificent 7 Stock in April, It Better Be One of These 3 Names

It's been a funny couple of months for shares of Apple Inc NASDAQ: AAPL. Traditionally, one of the market leaders who you could nearly bet would be moving in lock-step with the likes of Meta Platforms NASDAQ: META or Amazon.com Inc NASDAQ: AMZN, this year has seen the iPhone maker's fortunes diverge significantly from its peers.

Bargain Alert: Apple Shares Are Starting To Look Undervalued

Microsoft

Apple and Microsoft each have their selling points, but only one can be the better investment.

Should You Buy Apple Stock Instead of Microsoft Stock?

EU antitrust regulators are checking to see if an Apple proposal would comply with their order to let Spotify and other music streaming services inform users of payment options outside its App Store, the European Commission said on Monday.

EU regulators assess Apple's plan for complying with music streaming order

Berkshire's top holding has produced a stellar return over the last several years. There is no shortage of great qualities that this business possesses.

Almost Half of Warren Buffett's $369 Billion Portfolio Is Invested in Only 1 Stock

Agree Realty

Automatic Data Processing

Broadcom

Bristol-Myers

CVS Health

Chevron

Dominion Energy

Dollar General

Digital Realty Trust

EOG Resources

Hormel Foods

Kinder Morgan

Lennox International

Mastercard

Medifast

McCormick

NextEra Energy

NXP Semiconductors

Realty Income Corp

Bank OZK

Philip Morris

The stock market shrugged off rising interest rates and global unrest to produce strong gains during 2023.

DGI For The DIY: 2023 Dividend Portfolio Review

Apple has reversed course in the battle over music-streaming services in Europe. As Bloomberg News reported Friday (April 5), the tech giant has accepted demands by the European Union that it stop blocking music apps from notifying listeners of cheaper services outside the Apple app store.

Apple Yields to EU Demands on Music Streaming

Alphabet

Four of the seven companies pay dividends, all considerably less than 1%. Investors looking for passive income may have little interest in low payouts, but one of the companies with the highest dividends could be a worthwhile stock to invest in in the future.

Should You Buy This “Magnificent 7” Stock for Its Dividend?

Warren Buffett has shifted Berkshire Hathaway's strictly value-focused strategy to include high-growth tech stocks over the last decade. Buffett regrets not investing in Amazon sooner.

News for Apple Stock (AAPL)