Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Never mind better battery life or a fancier camera, the biggest innovation from Apple 's latest product launch was a price freeze.

Apple Freezes Prices. It's Designed to Keep Consumers Spending.

Apple raised the price of its iPhone 14 series in key markets including the U.K., Japan and Germany even as it kept the U.S. price of the smartphone the same.

Apple hiked the price of the iPhone 14 in key markets despite keeping it the same in the U.S.

Apple Inc on Wednesday kept prices for its latest iPhone stable in the United States, but raised prices in some Asian countries where currencies have dropped against the dollar in the past year.

Apple lovers in some Asian countries to pay more for iPhone 14

Russians will have the chance to buy the new Apple iPhone 14 despite the U.S. tech company having left the country thanks to Moscow's parallel import scheme, a senior government official told the RIA Novosti news agency on Thursday.

New Apple iPhone will be available in Russia, trade minister says

Newest set of iPhones unveiled on Wednesday. Apple didn't raise prices as some were expecting.

Apple: Delivering For Everyone

Apple's event showcased new iPhone 14 models and much, much more

Apple Event: Everything Unveiled from iPhone 14 to Apple Watch 8

Apple's annual fall launch included the iPhone 14, Plus, Pro and Pro Max, among other product announcements.

Apple Event Recap: Everything Apple Unveiled, from iPhone 14 to Apple Watch 8

Cook was joined by former Apple head designer Jony Ive and Laurene Powell Jobs.

'Buy your mom an iPhone': Texting experience with Android phones is a low priority for Apple, Tim Cook says

Apple Drops Cryptic 'Severance' Tease at iPhone 14 Event

Chief Executive Tim Cook didn't show off “one more thing” on Wednesday, but he did have one new Apple Inc. offering to share: reasonable pricing.

Tim Cook didn't have ‘one more thing,' so Apple offered consumers a break, for once

Apple Event 2022 Recap: iPhone 14 Lineup, Apple Watch Series 8 and Every Other Announcement

Apple announced a forthcoming satellite connectivity feature called Emergency SOS via Satellite at its iPhone 14 launch event. The tool is intended to help people using the company's next-generation phones to communicate when their cell service isn't working — a process that Apple said took years to make a reality.

Apple announces satellite emergency SOS feature for iPhone 14

During its "Far Out" event Wednesday, Apple unveiled a new Apple Watch Ultra that costs $799 and is geared toward athletes and outdoor enthusiasts. It's available Sept.

Apple's new Watch Ultra targets athletes and outdoor enthusiasts

Smartphone maker saves newest chip for most premium devices that drive margins higher.

Why Apple Keeps Going Pro

Apple just introduced its iPhone 14 series, Apple Watch Ultra and Apple Watch Series 8. There were a few surprises at this event, here are our favorites from an investment standpoint.

Is Apple Stock (AAPL) A Buy? Recent Stock Performance & A Lookahead From Today's Apple Event

Despite surging inflation around the world and supply chain challenges, Apple didn't raise prices on new iPhone models.

Apple's biggest iPhone surprise: No U.S. price hikes

Globalstar

The company's long-rumored partnership with Apple is now a reality.

Why Globalstar Stock Crashed, Then Soared, Today

Globalstar had said it was working with a potential customer to deliver services two years ago. Now the investing public knows that potential customer is Apple.

Satellite company Globalstar stock soars after announcing deal with Apple for emergency communications

Shares of satellite company Globalstar Inc. spiked higher Wednesday after Apple Inc. announced a partnership with the satellite company to provide emergency services.

Globalstar clinches Apple iPhone 14 satellite deal; stock plunges

Satellite services firm Globalstar Inc said on Wednesday it will partner with Apple Inc for a feature on the company's flagship iPhone 14 series that will allow users to call for help during an emergency.

Apple picks Globalstar for satellite service on iPhone 14 series

Apple unveiled its most rugged, durable watch yet designed for mountain, ocean, and trail enthusiasts, a new step in its wrist-wear offerings.

Apple just unveiled a brand-new $799 watch called Ultra for extreme athletes that has the company's biggest battery yet

Apple introduced the iPhone 14 at a press event today. The new phone draws inspiration from the iPhone 13 with sharp aluminum edges, rounded corners, a glass back, the familiar notch at the top of the device and a Lightning port.

Apple unveils the iPhone 14 and iPhone 14 Plus

For the first time in the pandemic, the company returned to Steve Jobs Theater to release its latest product updates.

Apple Unveils Smartwatch With a Focus on Fitness

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today announced Apple Watch Ultra™, which brings a new bold design and a wide range of features built for endurance, exploration, and adventure. Apple Watch Ultra introduces a 49mm titanium case and flat sapphire front crystal that reveals the biggest and brightest Apple Watch® display yet. A customizable Action button offers instant access to a wide range of useful features. Apple Watch Ultra has the best battery life of any Apple Watch, reaching up t

Introducing Apple Watch Ultra

The company's annual September keynote occasion has become a mainstay for Apple followers over the years.

News for Apple Stock (AAPL)