Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Apple Inc's iMessage service was down for thousands of users on Tuesday, according to outage tracking website Downdetector.com.

Apple's iMessage down for thousands of users - Downdetector

Apple Inc. just raised the price of Apple TV+, which one analyst sees as a proof point of the service's “quiet success” since its 2019 launch.

Apple TV+ price increase is another sign company is ‘building the next HBO,' says analyst

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Disney

Home Depot

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Travelers

NIKE

As anyone who reads my columns regularly knows, I'm generally upbeat on stocks. That's because I believe that inflation has peaked, the Federal Reserve is poised to become much more dovish.

7 Dow Stocks to Sell Before They Tumble

App Store update undercuts a key feature of non-fungible tokens by banning their use to unlock content

Apple again accused of being anticompetitive as it changes NFT rules

Apple Music has gotten more expensive, and that's good news for shareholders of Universal Music Group, according to analysts at Barclays. On Monday, Apple announced that individual subscription plan costs would move to $10.99 from $9.99, a 10% increase, and family plans would rise to $16.99 from $14.99, a 13% increase.

Apple Music raising prices is a ‘nice surprise' for music giants like Universal Music Group, Barclays analysts say

The company has had two troubled product launches in the last couple of months.

Why Is Everyone Talking About Apple?

Apple AAPL, +1.24% outlined a new set of rules for what apps can do with cryptocurrencies and NFTs on the App Store on Monday night.

Apple to keep 30% fee for NFT trading on its apps

Amazon

These Buffett favorites look worth buying amid the market downturn.

Nasdaq Bear Market: 2 Warren Buffett Stocks to Buy Hand Over Fist

Apple clarified its rules on cryptocurrencies and non-fungible tokens (NFTs) laying out what apps are allowed to do with these technologies.

Apple tightens its rules on crypto and NFTs in its App Store

Alphabet

The UK financial watchdog has launched an inquiry into the competition impacts of big tech firms, such as Apple Inc (NASDAQ:AAPL) and Alphabet's Google, on the financial services industry. The Financial Conduct Authority (FCA) said it is “seeking views on the potential competition benefits and harms from big tech firms' entry into a range of retail financial services sectors.

City watchdog examines if big tech is harming UK financial industry

Apple Inc said on Tuesday it would make fresh investments to set up solar and wind projects in Europe and called on its suppliers to decarbonize operations related to the production of iPhones and other products.

Apple announces new clean energy investments, asks suppliers to decarbonize

TAIPEI, Taiwan--(BUSINESS WIRE)-- #Trendforce--iPhone 14 Pro Sales Favorable Yet Cannot Vanquish Rising Inflation, Apple Cuts 1Q23 Production to 52 Million Units, Says TrendForce

iPhone 14 Pro Sales Favorable Yet Cannot Vanquish Rising Inflation, Apple Cuts 1Q23 Production to 52 Million Units, Says TrendForce

Apple Inc is cutting back production of iPhone 14 Plus and is increasing the output of the more expensive iPhone 14 Pro due to lukewarm demand, market research firm TrendForce said Tuesday.

Apple is cutting back production of iPhone 14 Plus due to weak demand - TrendForce

Apple has a long and complicated relationship with China, with the vast majority of products manufactured there. New Chinese party leadership may cause problems for Apple and other US companies as Xi Jinping's power grows stronger.

Apple: The China Conundrum

Apple on Monday raised the price of its music and video streaming services, in the latest example of streaming products getting more expensive in recent months.

Apple raises prices for music and TV streaming services

Still trading 18% from its highs, this earnings release could be critical for the momentum of AAPL stock. While other tech stocks have been hit harder during the economic downturn, Apple has shown some resilience with its broader retail and services capabilities.

Take a Bite in Apple Stock Before Earnings?

A landmark law requiring Apple and other electronics makers to adopt USB-C as a universal charging standard in the European Union has cleared its final procedural hurdle, after EU member states voted to approve the legislation on Monday.

EU formally adopts law requiring Apple to support USB-C chargers

The iPhone maker attributed the increases in part to higher licensing costs, coming at a time of inflation and economic uncertainty around the globe.

Apple Hikes Prices on Apple Music, Apple TV Plus and Apple One Bundle, First In Years

Apple is increasing subscriptions prices by $1-$2 a month starting Monday

The Price for Apple Music, Apple TV+, Apple One Is Going Up

Today marks another blow to subscribers and their wallets. Apple increased the subscription prices for Apple TV+, Apple Music and the Apple One bundle in the U.S.—joining various other companies that have raised the prices of their subscription plans this year.

Apple increases U.S. subscription prices for Apple Music, Apple TV+, Apple One bundle

Apple is instituting significant price increases starting today for streaming service Apple TV+ along with Apple Music and the Apple One bundle, citing higher licensing and content costs. The monthly price of Apple TV+ will go to $6.99 from $4.99, while the yearly plan is rising to $69.99 from $49.99.

Apple Jacking Up Price Of Apple TV+, Music And One Bundle, Citing Increased Licensing Costs And Wider Video Offering

Netflix Inc. and Walt Disney Co. both raised prices of their U.S. streaming services this year, and now Apple Inc. is following suit.

Apple Music and Apple TV+ prices are going up. Here's how much you'll soon pay for streaming.

In a statement, Apple said that the price increase for Apple Music was because of increased music licensing costs.

Apple raises prices on its TV and Music streaming services

Big-Tech Earnings Week Commences

Apple stock should have been destroyed in 2022. The company's revenue line is dominated by consumer discretionary items in a world where we're told the consumer can barely afford food.

News for Apple Stock (AAPL)