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WIX
Volume: 10
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Wix.com (WIX) Stock Forecast & Price Target

Wix.com (WIX) Analyst Ratings

Based on 21 analyst ratings
Buy
Strong Buy 38%
Buy 57%
Hold 5%
Sell 0%
Strong Sell 0%

Bulls say

Wix.com has demonstrated robust growth in its sales and marketing expenses, increasing to 25.2% of revenue and reflecting a solid uplift in user engagement and demand for its services. The company has also raised its 2026 revenue projections by 1%, alongside positive contributions from its Base44 business solutions, which is witnessing rapid user adoption and subscription growth. Overall, Wix is anticipated to achieve a 15.7% revenue growth in 2026, representing a significant acceleration compared to the previous year, highlighting the company's strong market position and effective strategy execution.

Bears say

The excerpts indicate a significant concern regarding Wix.com's financial outlook, particularly related to the anticipated decline in gross margins and free cash flow (FCF) due to increased investments in the Base44 initiative, which is projected to lower FCF estimates by approximately 15%. Additionally, the company is facing short-term headwinds on cost of revenue stemming from substantial upfront AI and computing expenses, which may further exacerbate margin pressures. Lastly, the guidance for annual recurring revenue (ARR) of over $50 million has reportedly fallen short of investor expectations, contributing to a negative sentiment surrounding the stock.

Wix.com (WIX) has been analyzed by 21 analysts, with a consensus rating of Buy. 38% of analysts recommend a Strong Buy, 57% recommend Buy, 5% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Wix.com and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Wix.com (WIX) Forecast

Analysts have given Wix.com (WIX) a Buy based on their latest research and market trends.

According to 21 analysts, Wix.com (WIX) has a Buy consensus rating as of Dec 5, 2025. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $182.43, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $182.43, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Wix.com (WIX)

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