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WIX
Volume: 799.4K

Wix.com (WIX) Stock Forecast & Price Target

Wix.com (WIX) Analyst Ratings

Based on 21 analyst ratings
Buy
Strong Buy 38%
Buy 57%
Hold 5%
Sell 0%
Strong Sell 0%

Bulls say

Wix.com has demonstrated a strong momentum in its sales and marketing efforts, with a notable increase to 25.2% of revenue in the third quarter, marking a significant quarterly improvement. The company's adjustments to its 2026 revenue expectations reflect better-than-anticipated performance, with an increase of $15 million at the low end of guidance and robust growth in new user acquisition for its Base44 business solutions, contributing to a projected revenue growth rate of 15.7%. Moreover, Wix's annual recurring revenue (ARR) projections for Base44 have been raised, indicating sustained demand and a favorable outlook for overall revenue growth in the coming year.

Bears say

Wix.com is experiencing significant gross margin degradation, primarily due to heavy investments in its Base44 initiative, which is expected to adversely affect core revenue growth. The company's forecast indicates a decline in operating income and free cash flow margins in the coming years, with free cash flow estimates reduced by approximately 15% as a result of these investments. Additionally, Wix is facing short-term headwinds on its cost of revenue due to substantial upfront costs associated with AI and compute resources, leading to concerns about the sustainability of its financial performance.

Wix.com (WIX) has been analyzed by 21 analysts, with a consensus rating of Buy. 38% of analysts recommend a Strong Buy, 57% recommend Buy, 5% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Wix.com and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Wix.com (WIX) Forecast

Analysts have given Wix.com (WIX) a Buy based on their latest research and market trends.

According to 21 analysts, Wix.com (WIX) has a Buy consensus rating as of Jan 11, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $182.29, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $182.29, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Wix.com (WIX)

Volume: 799.4K

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