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UPBD

UPBD Stock Forecast & Price Target

UPBD Analyst Ratings

Based on 4 analyst ratings
Strong Buy
Strong Buy 75%
Buy 25%
Hold 0%
Sell 0%
Strong Sell 0%

Bulls say

Upbound Group Inc. demonstrates a positive financial outlook, driven by an 11% year-over-year growth in gross merchandise volume (GMV) for the third quarter of 2025, indicating effective management of growth alongside risk-adjusted margins. The company is experiencing faster-than-expected revenue growth, particularly through the Acima segment, which is successfully gaining more new accounts. Additionally, there is potential for enhanced earnings quality through increased member subscriptions for the Brigit offering, positioning Upbound Group to capture market share from prime lenders, which would support both volume and margin improvements.

Bears say

Upbound Group Inc. has experienced a negative outlook following a significant miss in 4Q25 guidance, with EBITDA falling 11% short of consensus and EPS missing by 14%. The Acima segment, which contributes the majority of revenue, is under pressure, with projections suggesting that losses could escalate to 16.5%, raising concerns about subprime consumer credit deterioration and its potential impact on earnings and book value. Consequently, based on these concerns, revisions have led to a 13% reduction in 2026 EPS and a 10% reduction in 2027 EPS, contributing to a lowered target price.

UPBD has been analyzed by 4 analysts, with a consensus rating of Strong Buy. 75% of analysts recommend a Strong Buy, 25% recommend Buy, 0% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Upbound Group Inc and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Upbound Group Inc (UPBD) Forecast

Analysts have given UPBD a Strong Buy based on their latest research and market trends.

According to 4 analysts, UPBD has a Strong Buy consensus rating as of Dec 25, 2025. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $32.50, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $32.50, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Upbound Group Inc (UPBD)


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