Direct Digital Holdings

Direct Digital Holdings, Inc. is a full-service programmatic advertising platform that focuses on providing advertising technology, data-driven campaign optimization and other solutions to underserved markets on both the buy- and sell-side of the digital advertising ecosystem. It has offerings across multiple industry verticals such as travel, healthcare, education, financial services, and consumer products with an emphasis on small- and mid-sized businesses transitioning into digital with digital media budgets. The company was founded by Mark D. Walker and Keith W. Smith on June 21, 2018 and is headquartered in Houston, TX.

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Direct Digital Holdings faces revenue decline but strategizes for growth

Direct Digital Holdings (DRCT) faced significant revenue declines in Q3 2024 but demonstrated resilience through strategic initiatives and cost-saving measures to drive future growth.
Despite challenges, DRCT provided revenue guidance for FY 2024 and FY 2025, showcasing confidence in their ability to navigate the current environment and pursue growth opportunities.
The company's focus on revenue diversification, operational efficiency, and new service offerings positions them well to recover from setbacks and capitalize on market opportunities.
DRCT's proactive approach to addressing challenges and leveraging opportunities underscores a commitment to long-term success and sustainable growth.

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Direct Digital Holdings, Inc. engages in an end-to-end, full-service programmatic advertising platform, which focuses on advertising technology, data-driven campaign optimization and other solutions. It operates across multiple industry verticals such as travel, healthcare, education, financial services, and consumer products with an emphasis on small- and mid-sized businesses transitioning into digital with digital media budgets. The company was founded by Mark D. Walker and Keith W. Smith on June 21, 2018 and is headquartered in Houston, TX.

HOUSTON , July 1, 2022 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT), a leading advertising and marketing technology platform, today announced that it has been named a top minority-owned business by The Houston Business Journal ("HBJ"). Direct Digital Holdings, Inc. was ranked number 16 out of 25 companies named by HBJ.

Direct Digital Holdings Voted as Top Minority-Owned Business by The Houston Business Journal

Charged with Executing the School's Digital Advertising & Enrollment Marketing HOUSTON , June 29, 2022 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) today announced that its buy-side advertising platform, Orange142, LLC, has been selected as the digital advertising services provider for Emory University's Goizueta Business School. During the one-year agreement, Orange142, LLC will lead digital advertising for enrollment marketing, and facilitate enrollment marketing for Goizueta's One-Year MBA, Two-Year MBA, Evening MBA, Executive MBA (on-campus and hybrid formats), Master of Analytical Finance, and MS in Business Analytics programs.

ORANGE142 TAPPED BY EMORY'S GOIZUETA BUSINESS SCHOOL AS DIGITAL ADVERTISING SERVICES PROVIDER

HOUSTON, May 31, 2022 /PRNewswire/ -- Direct Digital Holdings (Nasdaq: DRCT), a leading advertising and marketing technology platform, today announced that Keith Smith, President and Co-Founder of Direct Digital Holdings, and Susan Echard, Chief Financial Officer of Direct Digital Holdings, will participate in the LD Micro Invitational XII investor conference at the Four Seasons Westlake Village in California from June 7 to June 9, 2022. For more information, or to schedule a meeting with management, please visit: https://ldinv12.mysequire.com/ or contact your Sequire representative.

Direct Digital Holdings to Participate in the LD Micro Invitational XII

HOUSTON , May 27, 2022 /PRNewswire/ -- Direct Digital Holdings (Nasdaq: DRCT), a leading advertising and marketing technology platform, today announced that Mark Walker, Chief Executive Officer and Co-Founder of Direct Digital Holdings, will participate in the Loop Capital Markets 2022 Investor Conference on June 2, 2022 to be held at The Westin New York in Times Square. For more information, or to schedule a meeting with management, please reach out to your Loop Capital Markets representative.

Direct Digital Holdings to Participate in the Loop Capital Markets 2022 Investor Conference

Direct Digital Holdings, Inc. (NASDAQ:DRCT ) Q1 2022 Results Earnings Conference Call May 12, 2022 5:00 PM ET Company Participants Brett Milotte - IR, ICR Mark Walker - CEO Susan Echard - CFO Conference Call Participants Daniel Kurnos - The Benchmark Company Darren Aftahi - ROTH Capital Partners Operator Welcome to the Direct Digital Holdings First Quarter 2022 Earnings Call. At this time, all participants will be in a listen-only mode.

Direct Digital Holdings, Inc. (DRCT) CEO Mark Walker on Q1 2022 Results - Earnings Call Transcript

First Quarter 2022 Revenue Up 100% Year-Over-Year to $11.4 Million HOUSTON , May 12, 2022 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital"), a leading advertising and marketing technology platform, announced financial results for the first quarter ended March 31, 2022. Chairman and Chief Executive Officer Mark Walker said, "We are pleased to report record revenue for the first quarter of 2022, which demonstrates the increasing value of Direct Digital's world-class buy- and sell-side advertising platform for middle-market clients.

Direct Digital Holdings Reports First Quarter 2022 Financial Results

HOUSTON , May 11, 2022 /PRNewswire/ -- Direct Digital Holdings (Nasdaq: DRCT) ("Direct Digital"), a leading advertising and marketing technology holding group, will report financial results for the first quarter ended March 31, 2022, on Thursday, May 12, 2022 after the U.S. stock market closes. Management will host a conference call and webcast on the same day at 5:00 p.m.

Reminder: Direct Digital Holdings to Report First Quarter 2022 Financial Results

HOUSTON , April 19, 2022 /PRNewswire/ -- Direct Digital Holdings (Nasdaq: DRCT) today announced that Mark Walker, Chief Executive Officer and Founder of Direct Digital Holdings, and Keith Smith, President and Founder of Direct Digital Holdings, will present at NobleCon18 - Noble Capital Markets' Eighteenth Annual Investor Conference at the Hard Rock Hotel & Casino in Hollywood, Florida on Thursday, April 21 at 1:30pm ET. There is also the opportunity to meet the management team at a breakout session scheduled for Thursday, April 21 at 10:00am ET.

Direct Digital Holdings to Present at NobleCon18 - Noble Capital Markets' Eighteenth Annual Investor Conference

HOUSTON , April 12, 2022 /PRNewswire/ -- Direct Digital Holdings (Nasdaq: DRCT) ("Direct Digital"), a leading advertising and marketing technology holding group, will report financial results for the first quarter ended March 31, 2022, on Thursday, May 12, 2022 after the U.S. stock market closes. Management will host a conference call and webcast on the same day at 5:00 p.m.

Direct Digital Holdings to Report First Quarter 2022 Financial Results

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Direct Digital Holdings Inc (NASDAQ: DRCT) shares are surging in Tuesday's after-hours session after the company reported financial results showing significant revenue growth and issued guidance above estimates. Direct Digital said fourth-quarter revenue increased 95% year-over-year.

Why Direct Digital Holdings Stock Is Soaring After Hours

Full Year 2021 Revenue Up 206% Year-Over-Year to $38.1 Million, with Fourth Quarter 2021 Revenue Up 95% HOUSTON , March 29, 2022 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital"), a leading advertising and marketing technology holding group, announced financial results for the fourth quarter and fiscal year ended December 31, 2021. Chairman and Chief Executive Officer Mark Walker said, "2021 was an incredible year for us, as we continued to execute on our vision of building a world-class buy- and sell-side advertising platform for middle-market clients.

Direct Digital Holdings Reports Fourth Quarter & Full Year 2021 Financial Results

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Today, investors in Direct Digital are watching in amazement as DRCT stock surges more than 160% on a key catalyst. The post Why Is Direct Digital (DRCT) Stock Up Today?

Why Is Direct Digital (DRCT) Stock Up Today?

HOUSTON, March 9, 2022 /PRNewswire/ -- Direct Digital Holdings (Nasdaq: DRCT) today announced that its buy-side advertising platform, Orange142, has once again been named digital agency of record for the Pigeon Forge Department of Tourism. This new 5-year agreement builds on Orange142's nearly 25-year relationship with Pigeon Forge.

PIGEON FORGE DEPARTMENT OF TOURISM REUPS DIRECT DIGITAL HOLDINGS' ORANGE142 FOR DIGITAL MEDIA SERVICES IN NEW 5-YEAR AGREEMENT

Direct Digital Holdings Inc (NASDAQ: DRCT) is trading higher Wednesday after Benchmark analyst Daniel Kurnos initiated coverage on the stock with a Buy rating and announced a $8 price target. Given the company's end-to-end programmatic platform approach, Kurnos.

Why Direct Digital Holdings Shares Are Soaring Today

HOUSTON , March 2, 2022 /PRNewswire/ -- Direct Digital Holdings (Nasdaq: DRCT) ("Direct Digital"), a leading advertising and marketing technology holding group, will report financial results for the fourth quarter and fiscal year ended December 31, 2021, on Tuesday, March 29, 2022 after the U.S. stock market closes. Management will host a conference call and webcast on the same day at 5:00 p.m.

Direct Digital Holdings to Report Fourth Quarter & Full Year 2021 Financial Results

News for Direct Digital Holdings Stock (DRCT)