Blue Apron

Blue Apron Holdings, Inc. operates as an ingredient-and-recipe meal kit service company. engages in making home cooking accessible. The firm is involved in demand planning, recipe creation, recipe merchandising, and marketing. Its products include meals and wine. The company was founded by Matthew J. Wadiak, Ilia M. Papas, and Matthew B. Salzberg in 2012 and is headquartered in New York, NY.

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Blue Apron is a grocery delivery service company that offers fresh, chef-designed recipes to customers. The company's weekly subscription service delivers everything that the customers need to make fresh meals, including shopping for its customers at wholesale and delivering all the ingredients in specific proportions, along with printed recipe cards. It also offers its customers two flexible plans, a 2-Serving Plan; and a Family Plan. Blue Apron's recipes are accompanied by printed and digital content, including how-to-cook instructions and the stories of its suppliers and specialty ingredients. Blue Apron also sells wine, cooking tools, utensils, and pantry items.

Blue Apron Holdings Inc. APRN, -1.03% shares jumped nearly 6% in Tuesday premarket trading after the meal-kit company announced seasonal recipes that will include plant-based proteins from Beyond Meat Inc.

Blue Apron shares jump after Beyond Meat recipes announced

Shares of the meal-kit provider continued to slide following a reverse stock split.

Why Blue Apron Stock Tumbled Today

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Doing a reverse split is often an exercise in futility, but some stocks do manage to bounce back.

A Foolish Take: Blue Apron Looks to Beat the Odds

Blue Apron Holdings Inc.'s stock APRN, +9.30% was trading at $8.92 in morning trade, up 8.1% above its new split-adjusted price.

Blue Apron's stock price surges after reverse split takes effect

One of the worst-performing high-profile IPOs of the past decade made fresh lows on Friday after the company approved a 15-to-1 reverse stock split to maintain its NYSE listing.

Blue Apron's Stock Split: What It Means For Investors

Blue Apron Holdings Inc. (NYSE: APRN) shares have been absolutely crushed since the company came public in the summer of 2017.

Is This Reverse Stock Split the Kiss of Death for Blue Apron?

The struggling food-kit company buys itself more time.

Blue Apron Shares Fall After Hours on Reverse-Split News

Shares of Blue Apron Holdings Inc. APRN, +1.38% fell 11% in the extended session Thursday after the meal-kit provider said its board approved its reverse stock split of class A and class B shares at a ratio of 1 for 15.

Blue Apron stock falls after company OKs reverse stock split

Blue Apron Holdings Inc. (NYSE: APRN) shares have been absolutely devastated since the company came public in the summer of 2017.

Blue Apron Adds Another Executive to the Sinking Ship

High prices, small portions, and confusing subscriptions are alienating consumers.

A Foolish Take: Why Americans Don't Like Meal Kits

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With a 1-to-5 or more likely 1-for-15 split on the horizon, the meal-kit pioneer will have a hard time cooking up a turnaround.

A Reverse Stock Split Won't Save Blue Apron

Shares of the meal-kit provider dropped on a reverse stock split proposal.

Why Blue Apron Stock Was Falling Today

Meal-kit provider Blue Apron Holdings Inc.  said Monday it is pursing plans for a reverse stock split.

Blue Apron is pursuing plans for a reverse stock split

The meal-kit maker still hasn't found its bottom.

Blue Apron's Better Earnings Don't Make It a Buy

The company finally shows some promise for the future with these five metrics.

5 Things Going Right at Blue Apron

The meal kit maker’s new CEO is still focusing on profitability instead of sales growth.

Blue Apron Loses More Customers as a New CEO Takes Over

Blue Apron Holdings Inc. has managed to deliver on its promise to be profitable in the first quarter of 2019.

Despite Big Revenue Drop, Many Metrics Are Improving for Blue Apron’s New CEO

Blue Apron Holdings, Inc. (APRN) CEO Linda Findley Kozlowski on Q1 2019 Results - Earnings Call Transcript

Blue Apron Holdings Inc. reported a first-quarter loss of $5.3 million, or 3 cents per share, after a loss of $31.7 million, or 17 cents per share.

Blue Apron losses narrow, but revenue misses expectations

The meal-kit maker still has a problem showing how it intends to grow the business.

News for Blue Apron Stock (APRN)