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ZG
Volume: 913.37K

Zillow (ZG) Stock Forecast & Price Target

Zillow (ZG) Analyst Ratings

Based on 20 analyst ratings
Buy
Strong Buy 20%
Buy 30%
Hold 50%
Sell 0%
Strong Sell 0%

Bulls say

Zillow Group is accelerating its shift to Preferred, with management expecting penetration to reach 75%+ by year-end and Preferred generating 23% more revenue per connection than legacy advertising. Additionally, Zillow Home Loans is becoming a more important component of For Sale monetization, with management seeing a path to profitability and higher margins compared to traditional lenders. While there are risks related to competition, consumer mindshare, and macroeconomic factors, Zillow's growing inventory and success-based agent revenue model support a positive outlook for the company's long-term earnings potential.

Bears say

Zillow Group is in a critical transitional phase as it shifts to a "rip the band-aid off" Preferred monetization model, which may cause near-term revenue deceleration and further confusion in the already beaten-up housing market with high mortgage rates. The restructuring and leadership reset may help with cost efficiency and support margin expansion in the long-term, but the multiple changes and lack of near-term visibility may weigh on stock performance. Investors may want to wait and observe how these changes play out before making any significant investments.

Zillow (ZG) has been analyzed by 20 analysts, with a consensus rating of Buy. 20% of analysts recommend a Strong Buy, 30% recommend Buy, 50% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Zillow and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Zillow (ZG) Forecast

Analysts have given Zillow (ZG) a Buy based on their latest research and market trends.

According to 20 analysts, Zillow (ZG) has a Buy consensus rating as of Aug 25, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $50.50, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $50.50, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Zillow (ZG)

Volume: 913.37K

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