
Thor Industries (THO) Stock Forecast & Price Target
Thor Industries (THO) Analyst Ratings
Bulls say
Thor Industries is benefiting from a broad product mix and expanding footprint, with over 30 brands across North America and Europe, plus aftermarket parts that contribute about 10% of sales. Despite a missed 3Q26 print and FY26 guidance cut tied to macroeconomic and geopolitical pressure, its core demand base remains resilient, supported by trade-up activity in the new RV retail market and strong FY26 scale at 159,956 wholesaled units and $9.6 billion in revenue. The NA motorized segment also showed underlying strength, with revenue up 7.7% to $717.7 million, led by 18.5% growth in Class C, suggesting margin leverage and earnings upside as efficiency tailwinds build.
Bears say
Thor Industries is facing a fundamentally weak demand backdrop, as sluggish retail activity, macro and geopolitical tensions, and cautious dealer ordering have already forced it to cut FY26 EPS guidance to $3.30-$3.80 despite reaffirming $9.0B-$9.5B in sales. 3Q26 underscored the pressure, with revenue down 3.9% y/y to $2.782B, gross margin falling to 12.8%, and adjusted EBITDA dropping 28.0% to $183.6M, while NA Towables sales plunged 24.6% and backlog fell 39.1% y/y. Even though Europe and NA Motorized showed pockets of strength, lower-margin mix, warranty and material costs, and competitive and concentration risks suggest earnings quality remains fragile and margin recovery uncertain.
This aggregate rating is based on analysts' research of Thor Industries and is not a guaranteed prediction by Public.com or investment advice.
Thor Industries (THO) Analyst Forecast & Price Prediction
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Thor Industries (THO) Analyst Forecast & Price Prediction
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