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PLNT
Volume: 134.03K

Planet Fitness (PLNT) Stock Forecast & Price Target

Planet Fitness (PLNT) Analyst Ratings

Based on 14 analyst ratings
Buy
Strong Buy 36%
Buy 36%
Hold 29%
Sell 0%
Strong Sell 0%

Bulls say

Planet Fitness is expected to see a deceleration in the second half of the year, potentially driven by macro and consumer headwinds as well as increased competition. However, the company's investments in digital and its High School Summer Pass program, as well as an increased rate of Black Card membership conversions, should drive top-line growth over time. The company also has a strong operating model and potential for international growth, and its brand differentiation and attractively priced standard membership set it apart from its competitors. Risks for Planet Fitness include its ability to attract and retain members, potential delays in development, and the ongoing impact of COVID-19. Overall, while there are some uncertainties and risks, the company's strong fundamentals and growth potential make it an attractive investment opportunity.

Bears say

Planet Fitness is facing several headwinds, including a slowdown in their Black Card mix and a decrease in their NPS score. The company has also lowered its guidance for same club sales, revenue, and adjusted net income. In addition, there are concerns about competition from lower-priced peers and the company's ability to appeal to the younger demographics. With the CFO transition and uncertainty around pricing, the outlook for Planet Fitness remains negative.

Planet Fitness (PLNT) has been analyzed by 14 analysts, with a consensus rating of Buy. 36% of analysts recommend a Strong Buy, 36% recommend Buy, 29% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Planet Fitness and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Planet Fitness (PLNT) Forecast

Analysts have given Planet Fitness (PLNT) a Buy based on their latest research and market trends.

According to 14 analysts, Planet Fitness (PLNT) has a Buy consensus rating as of Sep 14, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $69.43, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $69.43, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Planet Fitness (PLNT)

Volume: 134.03K

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