
eBay (EBAY) Stock Forecast & Price Target
eBay (EBAY) Analyst Ratings
Bulls say
eBay is a leading online marketplace with a strong focus on mobile and focus categories, making up 70% of total GMV. The recent acquisition of Depop from Etsy highlights the company's bid to expand its reach among Generation Z and in the recommerce sector. While there are potential risks and short-term impacts, the company is confident in its continued growth and expects an increase in adjusted EPS and gross merchandise value in the first quarter of 2026.
Bears say
eBay is struggling to maintain its growth and improve its margins, as seen in its 1Q26 results where it missed on margins and beat on EPS by only a small margin. While the acquisition of Depop may help expand its reach in the recommerce sector, increasing competition from the likes of Amazon and a potential slowdown in its Marketplace business pose downside risks to the company's performance. The recent GME bid and potential changes in consumer behavior post-pandemic also add to the uncertainty around eBay's future.
This aggregate rating is based on analysts' research of eBay and is not a guaranteed prediction by Public.com or investment advice.
eBay (EBAY) Analyst Forecast & Price Prediction
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