AdTheorent Holding Company Inc

AdTheorent Holding Co., Inc. engages in providing real-time bidding enabled mobile ad network services. The firm operates as a programmatic digital advertising provider, which focuses on the machine learning technology and solutions to deliver real-world value for advertisers and marketers. The company was founded on October 7, 2011 and is headquartered in New York, NY.

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AdTheorent reports record revenue in Q4 2022, eyes growth

AdTheorent Holding Company Inc delivered strong financial results in Q4 2022, with a focus on profitability and resilience despite budget pressures.
The company's technological advantage, industry recognitions, and unique value proposition position it well for growth and innovation.
While facing challenges in customer acquisition and macroeconomic conditions, AdTheorent is optimistic about growth opportunities and maintaining profitability through strategic initiatives.

AdTheorent exceeds Q1 expectations, eyes growth in diversified markets

AdTheorent's Q1 2023 performance reflects strong revenue growth, customer expansion, and operational success, positioning the company for continued market leadership.
Strategic strengths in transparency, diversified revenue streams, and innovation underscore AdTheorent's competitive edge and customer-centric approach.
Challenges lie in maintaining growth momentum, educating customers on ad spend ROI, and effectively launching new products, requiring focused strategies for sustained success.
Opportunities for revenue acceleration, market expansion, and customer engagement through new product launches and continued innovation highlight a promising growth trajectory for AdTheorent.

AdTheorent reports Q2 resilience, focuses on growth opportunities ahead

AdTheorent's Q2 performance reflects resilience and growth in key areas despite challenges, with a focus on innovation, new products, and strategic investments.
The company's strengths in CTV revenue, self-service platform growth, and predictive audience offerings position it well for future success and competitive advantage.
While facing challenges like ad budget softness and revenue decline, AdTheorent remains optimistic about customer demand, growth opportunities, and strategic initiatives.

AdTheorent surpasses Q3 expectations, eyes growth in 2024

AdTheorent delivered strong Q3 results, exceeding revenue and EBITDA expectations, driven by self-service revenue growth and strategic partnerships.
Despite challenges from high interest rates and macro factors, the company remains optimistic about future growth prospects and sustained market leadership.
Opportunities in independents, middle market segments, and major media buyers position AdTheorent for revenue growth and market expansion in 2024.
With a focus on innovation, customer engagement, and privacy-forward solutions, AdTheorent is poised for continued success and market leadership in the digital advertising space.

AdTheorent exceeds Q4 expectations, eyes growth through innovation and partnerships

AdTheorent Holding Company Inc (ADTH) reported strong financial results for Q4 2023, driven by revenue growth, successful growth pillars, and strategic investments. The company's focus on innovation, partnerships, and adapting to industry changes positions it well for future success. AdTheorent remains optimistic about its growth prospects and is actively pursuing opportunities for expansion.

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AdTheorent Holding Co., Inc. engages in providing real-time bidding enabled mobile ad network services. The firm operates as a programmatic digital advertising provider, which focuses on the machine learning technology and solutions to deliver real-world value for advertisers and marketers. The company was founded in 2012 and is headquartered in New York, NY.

NEW YORK--(BUSINESS WIRE)--Halper Sadeh LLC, an investor rights law firm, is investigating whether the sale of AdTheorent Holding Company, Inc. (NASDAQ: ADTH) to Cadent, LLC for $3.21 per share is fair to AdTheorent shareholders. Halper Sadeh encourages AdTheorent shareholders to click here to learn more about their legal rights and options or contact Daniel Sadeh or Zachary Halper at (212) 763-0060 or sadeh@halpersadeh.com or zhalper@halpersadeh.com. The investigation concerns whether AdTheore.

ADTH Stock Alert: Halper Sadeh LLC Is Investigating Whether the Sale of AdTheorent Holding Company, Inc. Is Fair to Shareholders

Combined Company Will Connect the Programmatic and TV Ecosystems, Unifying Audience-Based and Performance-Focused Advertising for Buyers and Sellers NEW YORK , April 1, 2024 /PRNewswire/ -- Cadent , one of the largest independent solutions providers for converged TV advertising, today announced a definitive agreement to acquire all outstanding shares of AdTheorent Holding Company, Inc. (Nasdaq: ADTH), a machine learning pioneer and industry leader delivering measurable value for programmatic advertisers, for a cash consideration of $3.21 per share. The combination of Cadent and AdTheorent will create one of the largest independent omnichannel audience activation platforms for buyers and sellers of advertising.

Cadent Announces Intent to Acquire Performance Advertising Pioneer AdTheorent

NEW YORK, April 01, 2024 (GLOBE NEWSWIRE) -- AdTheorent Holding Company, Inc. (“AdTheorent” or the “Company”) (Nasdaq: ADTH), a machine learning pioneer delivering measurable value for programmatic advertisers, and Cadent, LLC (“Cadent”), a leading provider of platform-based converged TV advertising solutions and a portfolio company of Novacap, one of North America's established private equity firms, today announced that they have entered into a definitive agreement under which a wholly owned subsidiary of Cadent will acquire the Company in an all-cash transaction. Upon closing of the transaction, AdTheorent will become a privately held company.

AdTheorent Holding Company, Inc. Enters into Agreement to be Acquired by Cadent, LLC for Approximately $324 Million Representing $3.21 Per Share

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Company honored for AdTheorent Predictive Audiences, Built by ABi™ NEW YORK, March 20, 2024 /PRNewswire/ -- AdTheorent Holding Company, Inc.  (Nasdaq: ADTH), a machine learning pioneer using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced that it has been selected by Business Intelligence Group (B.I.G.) as a winner of the 2024 AI Excellence Awards for its AI-based technology innovation.

AdTheorent Wins 2024 Artificial Intelligence Excellence Award

AdTheorent Holding Company, Inc. (ADTH) Q4 2023 Earnings Call Transcript

Fourth quarter revenue increased 15.2% Exceeded fourth quarter and full-year guidance NEW YORK, March 12, 2024 (GLOBE NEWSWIRE) -- AdTheorent Holding Company, Inc. (Nasdaq: ADTH) (“AdTheorent” or “the Company”), a machine learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced fourth quarter and full-year 2023 financial results. “AdTheorent completed its second full year as a public company with great momentum, recording more than 15% revenue growth in Q4,” said James Lawson, CEO of AdTheorent.

AdTheorent Holding Company, Inc. Reports Fourth Quarter and Full-Year 2023 Financial Results

NEW YORK, Feb. 28, 2024 (GLOBE NEWSWIRE) -- AdTheorent Holding Company, Inc. (“AdTheorent” or the “Company”) (Nasdaq: ADTH), a machine learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced that it will report financial results for its fourth quarter and fiscal year ended December 31, 2023 on Tuesday, March 12, 2024 after market close. AdTheorent will host a conference call and webcast at 4:30 p.m. Eastern Time on the same day to discuss its financial results.

AdTheorent to Announce Fourth Quarter and Fiscal Year 2023 Financial Results on March 12, 2024

AdTheorent utilizes precise location data for visitation modeling, location-based targeting,  and deterministic measurement NEW YORK , Feb. 27, 2024 /PRNewswire/ -- AdTheorent Holding Company, Inc. (Nasdaq: ADTH), a machine learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers today announced the launch of Point™, a suite of proprietary machine learning-powered geo-intelligence solutions designed to drive real world visitation performance for advertisers.  Point is fully integrated into the AdTheorent platform, offering advertisers a seamless way to activate, optimize, and measure the efficacy of their advertising campaigns.

AdTheorent Launches Point™, a Suite of Machine Learning-Powered Geo-Intelligence Solutions Designed to Drive Increased Performance for Advertisers

Frost & Sullivan selected and evaluated the top 13 Demand-Side Platforms to determine leaders for the Frost Radar™ NEW YORK , Jan. 30, 2024 /PRNewswire/ -- AdTheorent Holding Company, Inc. (Nasdaq: ADTH), a machine learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced that it has been named a leader in Frost & Sullivan's Frost Radar™ on Demand-Side Platforms (DSPs), which evaluated and ranked the top 13 DSPs.     The recently released Frost Radar™ identifies Demand-Side Platforms that improve advertisers' ability to plan, buy, measure, execute, and optimize their global advertising initiatives.

AdTheorent Recognized as Leading Innovator in Frost Radar™ Featuring Demand-Side Platforms

Added In-flight metrics will further enhance campaign performance NEW YORK , Jan. 16, 2024 /PRNewswire/ -- AdTheorent Holding Company, Inc. (Nasdaq: ADTH), a machine-learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, and Adelaide , the leader in attention-based media quality measurement, today announced a partnership enabling AdTheorent to utilize Adelaide's attention-based metrics for campaign optimization and to quantify digital advertising campaign impact. Adelaide's omnichannel AU metric is used for attention-based quality measurement across digital advertising campaigns.

AdTheorent Partners with Adelaide to Utilize Attention-Based Metrics for Campaign Optimization and Measurement

Partnership strengthens an already robust supply path optimization strategy designed to ensure high-quality impressions, cost savings, performance and scale for programmatic advertisers NEW YORK , Jan. 3, 2024 /PRNewswire/ -- AdTheorent Holding Company, Inc. (Nasdaq: ADTH), a machine-learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced that it has partnered with Jounce Media, an industry leader in programmatic supply chain management, to ensure that AdTheorent's campaigns remain MFA-free, unless affirmatively elected by an advertiser.  AdTheorent leverages Jounce's MFA-detection technology and data, as well as proprietary machine learning models and processes, to ensure that MFA publishers are excluded from all campaigns.

AdTheorent Partners with Jounce Media to Verify Removal of Made for Advertising (MFA) Properties from Its Campaigns

NEW YORK, Jan. 02, 2024 (GLOBE NEWSWIRE) -- AdTheorent Holding Company, Inc. (Nasdaq: ADTH) (“AdTheorent” or “the Company”), a machine-learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced that its CEO, Jim Lawson, will present at the 26th Annual Needham Growth Conference.

AdTheorent to Present at the Needham Growth Conference

Research highlights affinity for privacy-forward targeting approaches, CTV and AI/ML-based technologies NEW YORK , Dec. 19, 2023 /PRNewswire/ -- AdTheorent Holding Company, Inc. (Nasdaq: ADTH), a machine-learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced the results from a study with Advertiser Perceptions, the leading provider of research-based strategic market intelligence to the media, advertising, and ad tech industries.  The research examines the state of the open-web programmatic advertising industry with the goal of understanding how brand and agency advertisers in the US and Canada are evolving their programmatic strategies and leveraging new channels.

AdTheorent Unveils Results from Joint Research with Advertiser Perceptions on the State of the Open-Web Programmatic Advertising Industry

NEW YORK , Dec. 6, 2023 /PRNewswire/ -- AdTheorent Health, a division of AdTheorent Holding Company, Inc.  (Nasdaq: ADTH), a programmatic digital advertising leader using advanced machine learning and privacy-forward solutions to drive advertiser outcomes, today announced that it has earned Neutronian's NQI Data Quality certification, awarded to companies that maintain the highest standards of data quality, privacy, and transparency. AdTheorent Health received Neutronian's NQI Data Quality certification for its groundbreaking algorithm-based, ID-independent Health Audiences, powered by HABi™.

AdTheorent Health Audiences, Powered by HABi™, Earn Neutronian's NQI Certification for Data Quality, Privacy and Transparency

NEW YORK, Nov. 30, 2023 (GLOBE NEWSWIRE) -- AdTheorent Holding Company, Inc. (Nasdaq: ADTH) (“AdTheorent” or “the Company”), a machine-learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced that its CFO, Patrick Elliott, will present at the 19th Annual Noble Capital Markets Emerging Growth Equity Conference.

AdTheorent to Present at NobleCon 19

AdTheorent Holding Company, Inc. (NASDAQ:ADTH ) Q3 2023 Earnings Conference Call November 7, 2023 4:30 PM ET Company Participants David DeStefano - IR Jim Lawson - CEO Patrick Elliott - CFO Conference Call Participants Maria Ripps - Canaccord Laura Martin - Needham Michael Kupinski - Noble Capital Markets Operator Ladies and gentlemen, thank you for standing by, and welcome to AdTheorent's Third Quarter 2023 Earnings Call. [Operator Instructions] Please be advised that this conference is being recorded.

AdTheorent Holding Company, Inc. (ADTH) Q3 2023 Earnings Call Transcript

AdTheorent's Q3 earnings show an 8.8% increase in revenue, a 4.8% increase in gross profit, and a 32% increase in adjusted EBITDA year over year. The company's self-service platform saw a 28% increase in revenue and a 57% increase in advertiser count. Based on the Q3 earnings, we believe the stock continues to be undervalued.

AdTheorent: Q3 Release Reaffirms Our Bullishness

Revenue Grows 8.8% Year-over-Year; Adjusted EBITDA Above High End of Outlook Revenue Grows 8.8% Year-over-Year; Adjusted EBITDA Above High End of Outlook

AdTheorent Holding Company, Inc. Reports Third Quarter 2023 Financial Results

NEW YORK, Oct. 24, 2023 (GLOBE NEWSWIRE) -- AdTheorent Holding Company, Inc. (“AdTheorent” or the “Company”) (Nasdaq: ADTH), a machine-learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced that it will report financial results for its third quarter ended September 30, 2023 on Tuesday, November 7, 2023 after market close. AdTheorent will host a conference call and webcast at 4:30 p.m. Eastern Time on the same day to discuss its financial results.

AdTheorent to Announce Third Quarter 2023 Financial Results on November 7, 2023

Company Ranks 10th in the Large Employer Category and 26th Overall in 2023 NEW YORK , Sept. 29, 2023 /PRNewswire/ --  AdTheorent Holding Company, Inc. (Nasdaq: ADTH), a machine-learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced that it is being recognized by Crain's New York Business as a winner of its annual 100 Best Places to Work in New York City for the tenth consecutive year.

AdTheorent Awarded Spot on Crain's New York Business Best Places to Work in New York City for 10th Consecutive Year

AdTheorent, a digital media and advertisement company, is currently trading at all-time lows. Despite a profitable operating business, the market is pricing AdTheorent lower than its tangible book value. With no debt and ample cash for growth, ADTH presents a reasonable small-cap investment opportunity with limited downside potential.

AdTheorent: Foolishly Trading Under Book Value

NEW YORK , Aug. 31, 2023 /PRNewswire/ -- AdTheorent Holding Company, Inc. (Nasdaq: ADTH), a machine-learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced that it has been named  "Best Buy-Side Programmatic Platform" in the 2023 Digiday Technology Awards. The Digiday Technology Awards honor companies that are modernizing media and marketing.

AdTheorent Named Best Buy-Side Programmatic Platform in 2023 Digiday Technology Awards

Prestigious International Annual Awards Program Recognizes Standout Marketing, Advertising and Sales Technology Around the World NEW YORK , Aug. 17, 2023 /PRNewswire/ -- AdTheorent Health, a division of AdTheorent Holding Company, Inc.  (Nasdaq: ADTH) ("AdTheorent" or "the Company"), a machine learning pioneer and industry leader using privacy-forward solutions to deliver measurable value for programmatic advertisers, today announced that it has been selected as winner of the "Programmatic Marketing Innovation Award" in the 6th annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough , a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry today. AdTheorent Health was recognized for its groundbreaking algorithm-based and ID-independent audience targeting solution.

AdTheorent Health Wins "Programmatic Marketing Innovation Award" in 6th Annual MarTech Breakthrough Awards Program

AdTheorent Holding Company, Inc. (NASDAQ:ADTH ) Q2 2023 Earnings Conference Call August 3, 2023 4:30 PM ET Company Participants David DiStefano - Investor Relations Jim Lawson - Chief Executive Officer Patrick Elliott - Chief Financial Officer Conference Call Participants Laura Martin - Needham Andrew Boone - JMP Securities John Roy - Water Towers Maria Ripps - Canaccord Operator Ladies and gentlemen, thank you for standing by and welcome to AdTheorent's Second Quarter 2023 Earnings Call. At this time, all participants are in listen-only mode.

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